Senior Account Manager (Wellmore)

ABOUT WELLMORE HOLDINGS 

Wellmore Holdings owns and operates a portfolio of clean, fast-growing brands across several health and wellness categories, including sports nutrition, plant-based protein, collagen, teas, and superfoods. Owned by WM Partners, the Wellmore portfolio of brands includes Vega, Great Lakes Wellness, Jade Leaf Matcha, and FGO (From Great Origins).  

 Wellmore is committed to making clean, great-tasting products that improve the health and wellbeing of our consumers and the planet! It is the people that make us who we are: a diverse community of ambitious humans working tirelessly to make a positive impact on the planet, on people, and on the communities we live in. Learn more at getwellmore.com 

LOCATION 

Remote, based in Toronto with expectation to travel to customers and trade shows as required. 

ABOUT THE ROLE 

As the Senior Account Manager, reporting to the Natural Channel Team Lead, you will play a critical role in achieving and exceeding sales goals while ensuring profitability. This role is responsible for driving the development, management, and growth of key regional retailers in alignment with the company’s growth and expansion strategy. You will focus on delivering growth targets through strategic merchandising, marketing campaigns, promotions, and new product placement. A key aspect of this role is establishing and nurturing exceptional customer relationships to create faster market opportunities and improve our program support. 

The ideal candidate is passionate about health and wellness, takes customer service and sales seriously and is performance driven. You value integrity and customer service, take ownership and show initiative in everything you do! 

WHAT YOU WILL DO 

Key Account Development  

• Develop and execute overall growth strategy for Metro Ontario, Longo’s, Farm Boy, Healthy Planet, Nature’s Signature & Goodness Me 

• Sales objectives/Budget Management - meet or exceed assigned sales goals and stay within budgets for both revenue and trade spend  

• Promotional activity – create and implement promotions based on ROI, case studies and POS data  

• Forecasting – provide monthly update to sales forecast and projections by product family  

• Product Penetrations/Merchandising – ensure listings are maximized in assigned account/accounts and work towards premium placement; present new items – minimize out-of-stocks and manage appropriate replenishment requirements with retailers 

• Pricing – work with accounts to ensure pricing supports maximum sell through while maintaining brand integrity.  

• Work closely with Trade Marketing partners to design unique programs for the specific account 

• Day-to-day, this sales leader will collaborate with, lead, and mentor team members within the Canadian Natural sales team by providing leadership support in all areas of the sales process and influencing key decisions. 

• Ongoing research of the accounts, competitors, category, and channel in order to be seen as the category leader  

• Attend trade shows and events as required 

Administration 

• Prepare and participate in weekly one-on-one meetings with the Natural Channel – Team lead 

• Complete all administrative duties in a timely fashion and work within specified budget 

• Manage business and responsibilities within company policies  

Special projects  

• Complete monthly / quarterly business reviews  

• Participate in monthly pacing calls 

• Participate in, or lead special projects as required  

Requirements

• A minimum of (5) years of progressive sales experience in both large and small business models from start up to high-profile CPG companies 

• Experience working with key/strategic accounts within CPG industry is preferred (e.g. regional accounts, chains, Bricks & Clicks retailers) 

• Bachelor’s Degree in Marketing or Business preferred; equivalent experience will be considered  

• Proven track record of sales success and territory management  

• The ability to demonstrate strategic thinking, creativity, problem-solving skills, teamwork, and the capacity to get work done through others is required.  

• Consultative selling, negotiation and presentation skills are critical 

• Computer skills – proficient in Word Excel, PowerPoint, Outlook is required  

• Written communication - Ability to consistently, effectively and professionally communicate in writing and directly with all others involved with the responsibilities of the job.  

• Current and valid driver’s license 

• Cell Phone with local Canadian number 

• A car or reliable, consistent access to a car and a clear/clean driving record 

• Willingness to travel to multiple stores per day, multiple days per week 

Benefits

PERKS & BENEFITS 

Join us in helping people be well, more! You will have the opportunity to work with sharp, motivated humans working to make a positive impact on the planet, on people and on the communities we live in. Some of our benefits & perks for full-time employees include: 

• Comprehensive Health Benefits  

• 401K with a generous match   

• Generous Paid Time Off and Holidays 

• Telemedicine & Employee Assistance Program (EAP) resources 

• Paid Parental Leave (primary & non-primary)  

• Short-term and Long-term disability  

• Education, Fitness & BeWell Flex Funds  

• Rewards & Recognition (Bucketlist, Wellie Awards & Employee of the Month) 

• Employee Referral Program  

• Free Product across all brands!  

The annual base salary range for this position is $90,000-110,000 CAD/year. The actual annual base salary offered may be adjusted based on a variety of factors, including but not limited to: location, education, skills, training, and experience. This position may also be eligible for an annual discretionary bonus.  

Applicants for employment in Canada must have work authorization that does not now or in the future require sponsorship of a visa for employment authorization in the United States. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, protected veteran status, disability status, age, sexual orientation, gender identity and expression, marital status, or any other legally protected factor. Wellmore is committed to offering reasonable accommodation to job applicants with disabilities. Wellmore does not accept unsolicited agency resumes and is not responsible for any agency fees related to unsolicited resumes.