Partner Marketing Manager, Americas - Strategic Alliances
US CA San Jose - River Oaks Pkwy, United States
About Us:
Automation Anywhere is a leader in AI-powered process automation that puts AI to work across organizations. The company’s Automation Success Platform is powered with specialized AI, generative AI and offers process discovery, RPA, end-to-end process orchestration, document processing, and analytics, with a security and governance-first approach. Automation Anywhere empowers organizations worldwide to unleash productivity gains, drive innovation, improve customer service and accelerate business growth. The company is guided by its vision to fuel the future of work by unleashing human potential through AI-powered automation. Learn more at www.automationanywhere.com
Our opportunity:
Automation Anywhere is looking for an experienced Partner Marketing Manager to lead strategic alliance marketing across the Americas, with a focus on Hyperscalers (AWS, Google Cloud) and Global System Integrators (GSIs). In this role, you will play a key part in developing and executing joint go-to-market strategies that drive business growth and maximize the impact of our partnerships.
As a Partner Marketing Manager, you will design and implement marketing programs that strengthen collaboration with major cloud providers and GSIs. Success in this role requires a strategic mindset, strong attention to detail, a deep understanding of cloud ecosystems, and the ability to manage complex partner relationships to deliver measurable results.
Location:
Remote role - ability to work within any U.S time zone
You will make an impact by being responsible for:
- Developing and executing comprehensive joint marketing strategies with key Hyperscaler partners (AWS, Google Cloud) and a select group of GSIs that align with Automation Anywhere's overall business objectives and drive partner-sourced revenue growth
- Leading the creation and promotion of joint solutions and offerings with GSI partners, including development of value propositions, solution briefs, customer case studies, and go-to-market materials that showcase combined capabilities and value
- Orchestrating co-marketing initiatives with Hyperscaler partners, including marketplace promotions, joint customer success stories, and integrated campaigns that leverage cloud provider marketing channels and events
- Creating and managing joint marketing campaigns, including co-branded content, joint webinars, events, and digital marketing initiatives that generate qualified leads and drive pipeline growth for both Automation Anywhere and our strategic partners
- Building and maintaining strong relationships with partner marketing teams at GSIs and Hyperscalers, ensuring effective communication and collaboration on go-to-market strategies, campaign execution, and results measurement
- Designing and implementing partner enablement programs, including creating marketing toolkits, campaign-in-a-box materials, and other resources that strategic partners need to successfully position and market joint solutions
- Developing and maintaining partner marketing …
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Remote role
Benefits/Perks12 holidays 12 holidays off 4 days volunteer time off Discretionary bonus Dynamic environment Equity Flexible Work Schedule Other benefits Unlimited personal time off
Tasks- Create marketing materials
- Execute marketing programs
- Manage partner relationships
- Measure program effectiveness
AI Analytical Analytics Automation Automation Anywhere AWS B2B Marketing Campaign Management Cloud Cloud ecosystems Collaboration Co-marketing initiatives Communication Customer Success Digital Marketing Enterprise Software Event Planning Excel Field Marketing Generative AI Go-to-Market Strategies Marketing metrics Organizational Partner Marketing Process Automation Project Management Relationship Management RPA SaaS Salesforce Security Strategic Alliances Webinars
Experience7 years
EducationAI Bachelor's Bachelor's degree Business Business Administration Marketing MBA Related Field
TimezonesAmerica/Anchorage America/Chicago America/Denver America/Los_Angeles America/New_York Pacific/Honolulu UTC-10 UTC-11 UTC-12 UTC-5 UTC-6 UTC-7 UTC-8 UTC-9