Associate Director US Oncology Consumer Marketing

Job Description

We are currently recruiting for an Associate Director US Oncology Consumer Marketing to work support various Oncology consumer marketing efforts.  This role will lead consumer marketing of our TKI and immunotherapy combination that is currently approved for use in the treatment of several cancers, as well as other early commercialization products as part of the broader our company's Oncology growing portfolio. The position will report to a Director, US Consumer Marketing. 

This position will require outstanding leadership in many areas, including strategy development, problem solving and launch excellence, as well as the ability to work successfully in a fast-paced, ever-changing environment.  This person will have the opportunity to impact business today, while simultaneously planning for future indications.  This role also requires exceptional collaboration skills in working with a wide variety of internal and external partnership stakeholders, including our alliance partners.

Key responsibilities include, but are not limited to, the following:

• Strong leadership and team collaboration in developing and helping execute consumer marketing strategy for both existing and future indications and products

• Closely collaborating among our company's internal stakeholders and with external Collaboration Partners, to ensure consumer strategy is integrated and aligned with overall brand and franchise priorities

• Lead positioning, strategy, market research, patient journey development and exhibit partnership for media planning/ development of metrics across several tumors

• Establish and lead new, innovative agile digital team

• Leverage knowledge of the market dynamics and competitive set to make strong go-to-market recommendations and shifts

• Strong understanding of the end-to-end patient journey, especially around treatment and post-treatment needs

• Experience leading promotional and multi-channel media planning for all consumer channels for assigned tumors

• Solid understanding of social and digital media to evaluate recommendations that align to target audience

• Interpret consumer data, media measurement and analytics to ensure ongoing optimization and success against strategy and campaign goals

• Engage with consumer promotions team to prioritize and ensure execution against brand plan

• Collaboration with HCP, payor and global communication teams to ensure brand efforts are aligned

• Successful promotional budget oversight as part of broader P&L

Education:

• Required: BA/BS

• Preferred: MBA

Required Experience:

• Minimum of 5 years Marketing experience 

• Consumer marketing, DTC, and/or consumer promotions experience

• Strong leadership, problem solving, teamwork, analytical, written/verbal communication and presentation skills

• Strong understanding of integrated marketing across various channels

• Strong collaborative skills

• Ability to work within complex organizations and markets and lead sub-teams in support of key marketing strategy areas

• Experience influencing without direct authority and working successfully with cross-functional teams

• Agile-type work experience

Preferred Experience:

• Product/Indication launch experience in the US market

• Experience with combination and/or co-promote brands

• Oncology Marketing experience

• Excels when addressing ambiguity, working outside existing processes and structures

• Ability to drive influence and alignment

• Test and learn mindset to drive culture of innovation

This role will require approximately 10% travel, including some weekends.

Position Location: Remote and Hybrid setting; Upper Gwynedd, PA office proximity preferred

Current Employees apply HERE

Current Contingent Workers apply HERE

US and Puerto Rico Residents Only:

Our company is committed to inclusion, ensuring that candidates can engage in a hiring process that exhibits their true capabilities. Please click here if you need an accommodation during the application or hiring process.

We are an Equal Opportunity Employer, committed to fostering an inclusive and diverse workplace.  All qualified applicants will receive consideration for employment without regard to race, color, age, religion, sex, sexual orientation, gender identity, national origin, protected veteran status, or disability status, or other applicable legally protected characteristics.  For more information about personal rights under the U.S. Equal Opportunity Employment laws, visit:

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We are proud to be a company that embraces the value of bringing diverse, talented, and committed people together. The fastest way to breakthrough innovation is when diverse ideas come together in an inclusive environment. We encourage our colleagues to respectfully challenge one another’s thinking and approach problems collectively.

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U.S. Hybrid Work Model

Effective September 5, 2023, employees in office-based positions in the U.S. will be working a Hybrid work consisting of three total days on-site per week, Monday - Thursday, although the specific days may vary by site or organization, with Friday designated as a remote-working day, unless business critical tasks require an on-site presence.This Hybrid work model does not apply to, and daily in-person attendance is required for, field-based positions; facility-based, manufacturing-based, or research-based positions where the work to be performed is located at a Company site; positions covered by a collective-bargaining agreement (unless the agreement provides for hybrid work); or any other position for which the Company has determined the job requirements cannot be reasonably met working remotely. Please note, this Hybrid work model guidance also does not apply to roles that have been designated as “remote”.

The Company is required to provide a reasonable estimate of the salary range for this job in certain states and cities within the United States. Final determinations with respect to salary will take into account a number of factors, which may include, but not be limited to the primary work location and the chosen candidate’s relevant skills, experience, and education.

Expected US salary range:

Available benefits include bonus eligibility, long term incentive if applicable, health care and other insurance benefits (for employee and family), retirement benefits, paid holidays, vacation, and sick days. A summary of benefits is listed here.

San Francisco Residents Only: We will consider qualified applicants with arrest and conviction records for employment in compliance with the San Francisco Fair Chance Ordinance

Los Angeles Residents Only: We will consider for employment all qualified applicants, including those with criminal histories, in a manner consistent with the requirements of applicable state and local laws, including the City of Los Angeles’ Fair Chance Initiative for Hiring Ordinance

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Merck & Co., Inc., Rahway, NJ, USA, also known as Merck Sharp & Dohme LLC, Rahway, NJ, USA, does not accept unsolicited assistance from search firms for employment opportunities. All CVs / resumes submitted by search firms to any employee at our company without a valid written search agreement in place for this position will be deemed the sole property of our company.  No fee will be paid in the event a candidate is hired by our company as a result of an agency referral where no pre-existing agreement is in place. Where agency agreements are in place, introductions are position specific. Please, no phone calls or emails. 

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