FreshRemote.Work

Senior Product Marketing Manager, Financial Services

Remote

The GitLab DevSecOps platform empowers 100,000+ organizations to deliver software faster and more efficiently. We are one of the world’s largest all-remote companies with 2,000+ team members and values that foster a culture where people embrace the belief that everyone can contribute. Learn more about Life at GitLab.

About the team

Product Marketing Managers at GitLab have a unique opportunity to contribute to our mission:

To change all creative work from read-only to read-write so that everyone can contribute. When everyone can contribute, consumers become contributors, and we greatly increase the rate of human progress.

Product marketing managers at GitLab help tell the story about the value of how GitLab helps to unlock the potential of sharing and contribution. As a Product Marketing Manager, you understand our customers, our community, and the challenges they face specific to the Financial Services industry. You write about their story and help them understand how GitLab can help them become the heroes they really are. You will drive awareness of how GitLab helps Financial Services customers transform their business and drive team collaboration and build software faster.

We work in a unique way at GitLab, where flexibility meets a high paced, pragmatic way of working. And everything we do is in the open. We recommend looking at our product marketing handbook to get started.

What you'll do

Who, Where and Why

  • Research and define our enterprise buyer and user personas, their specific needs, pain points, and goals that we can help address within the Financial Services industry.
  • Research, document, and operationalize particular customer use cases and problems that GitLab solves.
  • Identify and define the key value drivers which differentiate GitLab in the market.
  • Partner with sales, product management, customer success, and engineering teams to refine and evolve our product roadmap.
  • Tell the full story around Financial Services customer industry pain points and use cases- and how GitLab offers the solution.

What

  • Develop product marketing collateral such as website pages, blogs, white papers, webinars, videos, decks, and data sheets supporting the buyer’s journey communicating the value of GitLab.
  • Participate and contribute to field and industry events as a GitLab evangelist and thought leader.
  • Develop and deliver product, market, and industry-specific enablement to the GitLab sales team and partners.
  • Create campaign messaging and content as …
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