Senior Product Marketing Manager, Auto (Manufacturing) / High Tech

The GitLab DevSecOps platform empowers 100,000+ organizations to deliver software faster and more efficiently. We are one of the world’s largest all-remote companies with 2,000+ team members and values that foster a culture where people embrace the belief that everyone can contribute. Learn more about Life at GitLab.

About the team

Product Marketing Managers at GitLab have a unique opportunity to contribute to our mission:

To change all creative work from read-only to read-write so that everyone can contribute. When everyone can contribute, consumers become contributors, and we greatly increase the rate of human progress.

Product marketing managers at GitLab help tell the story about the value of how GitLab helps to unlock the potential of sharing and contribution. As a Product Marketing Manager, you understand our customers, our community, and the challenges they face specific to the Tech, Manufacturing and Automotive industries. You have a background in marketing to these key industries or can quickly learn what they care about and develop compelling messaging. You may also be asked to support other industries with embedded systems, a key component of the Automotive industry. You write about their story and help them understand how GitLab can help them become the heroes they really are. You will drive awareness of how GitLab helps key industry customers transform their business and drive team collaboration and build software faster.

We work in a unique way at GitLab, where flexibility meets a high paced, pragmatic way of working. And everything we do is in the open. We recommend looking at our product marketing handbook to get started.

What you'll do

Who, Where and Why

• Research and define our enterprise buyer and user personas, their specific needs, pain points, and goals that we can help address within the Telecommunication industry.
• Research, document, and operationalize particular customer use cases and problems that GitLab solves.
• Identify and define the key value drivers which differentiate GitLab in the market.
• Partner with sales, product management, customer success, and engineering teams to refine and evolve our product roadmap.
• Tell the full story around Telecommunications customer industry pain points and use cases- and how GitLab offers the solution.

What

• Develop product marketing collateral such as website pages, blogs, white papers, webinars, videos, decks, and data sheets supporting the buyer’s journey communicating the value …