Senior Manager - Community Marketing

Sprinklr is a leading enterprise software company for all customer-facing functions. With advanced AI, Sprinklr's unified customer experience management (Unified-CXM) platform helps companies deliver human experiences to every customer, every time, across any modern channel. Headquartered in New York City with employees around the world, Sprinklr works with more than 1,000 of the world’s most valuable enterprises — global brands like Microsoft, P&G, Samsung and more than 50% of the Fortune 100.

Learn more about our culture and how we make our employees happier through The Sprinklr Way.

Job Description
 

Location: US Remote

The Sr Manager of Customer Community will be responsible for developing and executing strategies to build, grow, and nurture our customer community. This role involves creating meaningful interactions, fostering a sense of belonging among customers, and driving engagement that aligns with our business goals. The ideal candidate will have a strong background in community management, excellent communication skills, and a passion for enhancing customer experiences. 

Roles & Responsibilities:

• Community Vision and Strategy Development: 
  • Develop and implement a comprehensive strategy to build and grow our customer community. 
  • Align community goals with overall business objectives and ensure they support customer retention and satisfaction. 
  • Define and prioritize product features and enhancements based on user feedback, market research, and business needs. 
  • Work closely with engineering, design, and other teams to build and enhance community features and functionality. 
  • Lead with industry trends and strategy around scale and operations, and act as a thought leader in the space to enable and guide other community members  

• User Experience and Engagement: 
  • Foster an active and vibrant community by facilitating discussions, hosting events, implementing gamification strategies to enhance user engagement and encouraging user-generated content. 
  • Develop programs that incentivize and reward active participation and contributions from community members. 
  • Gather and analyze user feedback to identify pain points and areas for improvement, driving continuous enhancements to the community product. 

• Content and Communication: 
  • Create and curate content that addresses customer needs and promotes community engagement. 
  • Work with cross-functional teams to ensure consistent messaging and branding across all community platforms. 

• Relationship Building: 
  • Build strong relationships with key community members, influencers, and advocates. 
  • Identify and nurture community leaders to facilitate peer-to-peer support and knowledge sharing. 
  • Define key performance indicators (KPIs) for community product success and regularly track and report on these metrics. 
  • Leverage data, insights & oversee feedback gathering from community members/stakeholders to take informed product/roadmap decisions and optimize …