Events Manager
Remote, United States
Key Responsibilities:
- Strategic Event Integration: Develop and execute an event strategy aligned with the broader marketing plan, product launches, and brand objectives. Work closely with marketing leadership to ensure events are an integral part of campaigns and market penetration efforts. Regularly evaluate event opportunities to prioritize those that align with key business goals.
- Cross-Functional Coordination: Collaborate with advocacy teams to integrate KOL engagement, professional society initiatives, and patient advocacy programs into event strategies. Partner with sales teams to identify and invite target customers and ensure events drive meaningful sales engagements. Serve as the primary liaison between marketing, advocacy, and sales teams to align event objectives and outcomes.
- Event Execution and Oversight: Lead the planning and delivery of congresses, tradeshows, and association meetings, including vendor selection, budgeting, and logistics. Ensure events effectively showcase the company’s products and services, including booth design, messaging, and customer engagement activities. Monitor and measure the success of events against KPIs, such as lead generation, stakeholder education, and sales impact.
- Leadership and Team Development: Manage and mentor the events team, including the Event Specialist, ensuring clarity of roles and accountability for deliverables. Build strong partnerships with external vendors and industry associations to maximize event opportunities. Drive continuous improvement in event planning and execution processes.
- Vendor and Partner Collaboration: Lead partnership with external vendors, event organizers, and agencies to ensure high-quality production and smooth execution of marketing activities. Manage contracts, timelines, and deliverables with partners.
- Budget Monitoring: Lead budgets for events and campaigns, ensuring efficient use of resources and adherence to financial plans.
- Performance Tracking and Reporting: Track the performance of events and marketing campaigns, analyzing key metrics and providing insights to improve future initiatives. Prepare post-event and post-campaign reports for internal review.
- Regulatory Compliance Support: Ensure that all advertising and promotional materials used in events and campaigns comply with regulatory requirements and company standards. Support the APR process. Coordinate with the regulatory, compliance and legal teams during the review and approval process.
- Creative Input and Content Development: Contribute creative ideas for marketing campaigns and events, helping to develop engaging content and promotional materials that resonate with target audiences.
Key Capabilities:
- Strong strategic mindset, with the ability to link event planning to broader marketing and business objectives.
- Experience managing high-profile events in the pharmaceutical or healthcare sector.
- Excellent cross-functional collaboration skills, especially with marketing, advocacy, and sales teams.
- Leadership and team-building abilities to guide and motivate the events team.
- Exceptional project management, budgeting, and organizational skills.
- Strong communication, negotiation, and problem-solving capabilities.
- Proficiency in event management tools and technology.
- Willingness to travel frequently and manage a dynamic workload.
Qualifications:
- Bachelor’s degree in Marketing, Communications, Event Management, or a related field.
- 7+ years of experience in event planning, marketing campaigns, or a related field, preferably in the pharmaceutical or healthcare industry.
- Proven track record of successfully managing events and supporting marketing campaigns.
- Strong organizational, communication, and problem-solving skills.
- Experience with digital marketing tools and event management software preferred.
#LI-DN1 #LI-REMOTE
For U.S. based positions only, the pay range for this position is $100,800.00-$151,200.00 Annual. It is not typical for an individual to be hired at or near the top of the pay range and compensation decisions are dependent on the facts and circumstances of each case. The specific compensation offered to a candidate may be influenced by a variety of factors including skills, qualifications, experience and location. In addition, this position may also be eligible to earn performance based incentive compensation, which may include cash bonus(es) and/or long term incentives (LTI). GE HealthCare offers a competitive benefits package, including not but limited to medical, dental, vision, paid time off, a 401(k) plan with employee and company contribution opportunities, life, disability, and accident insurance, and tuition reimbursement.Additional InformationGE HealthCare offers a great work environment, professional development, challenging careers, and competitive compensation. GE HealthCare is an Equal Opportunity Employer. Employment decisions are made without regard to race, color, religion, national or ethnic origin, sex, sexual orientation, gender identity or expression, age, disability, protected veteran status or other characteristics protected by law.
GE HealthCare will only employ those who are legally authorized to work in the United States for this opening. Any offer of employment is conditioned upon the successful completion of a drug screen (as applicable).
While GE HealthCare does not currently require U.S. employees to be vaccinated against COVID-19, some GE HealthCare customers have vaccination mandates that may apply to certain GE HealthCare employees.
Relocation Assistance Provided: No
Application Deadline: February 21, 2025 ApplyJob Profile
Remote Remote for U.S. based Remote for U.S. based positions Remote for U.S. based positions only U.S. based U.S. based positions only Willingness to travel
Benefits/PerksAccident Insurance Cash bonuses Challenging careers Collaboration Competitive benefits package Competitive compensation Dental Great work environment Life, disability, and accident insurance Medical Medical, Dental, Vision Paid Time Off Professional development Support Tuition reimbursement Vision
Tasks- Collaborate with teams
- Collaboration
- Compliance
- Development
- Drive continuous improvement
- Ensure regulatory compliance
- Evaluate event success
- Integration
- Manage budgets
- Oversee event planning
- Project management
- Reporting
Advertising Advocacy Budgeting Collaboration Communication Communications Compliance Content development Continuous Improvement Coordination Creative development Cross-functional Collaboration Customer Engagement Delivery Diagnostics Digital Marketing Education Event Management Event management software Event Planning Execution Healthcare Healthcare industry Integration IT Leadership Lead Generation Logistics Management Marketing Marketing Strategy Market Penetration Monitoring Negotiation Organizational Partnerships Performance Tracking Pharmaceutical Pharmaceutical diagnostics Planning Problem-solving Process Project Management Promotional Materials Quality Regulatory Compliance Reimbursement Reporting Sales Software Stakeholder engagement Strategic planning Team Development Teams Technology Vendor Management
Experience5 years
EducationAS Bachelor Business Communications Degree Event management Healthcare Marketing Project Management Related Field Technology
TimezonesAmerica/Anchorage America/Chicago America/Denver America/Los_Angeles America/New_York Pacific/Honolulu UTC-10 UTC-5 UTC-6 UTC-7 UTC-8 UTC-9