Sr. Campaign Manager

Job Summary

SHI is seeking a Senior Campaign Manager to oversee the management and execution of SHI growth marketing campaigns including End User Devices, Cybersecurity, and Artificial Intelligence. The Senior Campaign Manager will partner with internal marketing functions to design the campaign plan and manage all channel performance.

This is an exciting opportunity to define and manage campaign architecture at a Fortune 500 company and expand SHI’s omnichannel marketing capabilities. An ideal candidate will have experience designing omnichannel campaign plans and possess an understanding of modern marketing channels.  Success for the Senior Campaign Manager will be measured by the generation of new business opportunities and expansion of SHI market awareness.

This position will report to the SHI Somerset, NJ or Austin, TX office locations as determined by management.

About Us

Since 1989, SHI International Corp. has helped organizations change the world through technology. We’ve grown every year since, and today we’re proud to be a $14 billion global provider of IT solutions and services.

Over 17,000 organizations worldwide rely on SHI’s concierge approach to help them solve what’s next. But the heartbeat of SHI is our employees – all 6,000 of them. If you join our team, you’ll enjoy:

• Our commitment to diversity, as the largest minority- and woman-owned enterprise in the U.S.
• Continuous professional growth and leadership opportunities.
• Health, wellness, and financial benefits to offer peace of mind to you and your family.
• World-class facilities and the technology you need to thrive – in our offices or yours. 

Responsibilities

Include, but not limited to:

• Design omnichannel marketing plans, working with internal events, paid media, and communication teams to build and deploy integrated campaign plans
• Partner with product marketing to design campaign messaging and positioning that differentiates SHI solutions and fits a compelling market need
• Identify and manage campaign target accounts, contributing to persona design, managing account lists, and addressing market segmentation for SHI offerings
• Inform channel investment strategy, partnering with internal digital, events, creative, and campaign marketing teams to deliver an omnichannel campaign strategy
• Accountable for ensuring all marketing plan tactics are executed with direct responsibility for email, direct mail, virtual events, advertising, telemarketing, microsites, sales communications, and reporting
• Develop and deploy nurture strategy for all SHI marketing activities aligned to campaign offerings and themes for converting cold and warm leads into hot leads
• Interlock with creative to inform content strategy aligned to campaign target personas and tactical needs
• Capture insights and feedback, internally and externally, to inform future campaign strategy and messaging
• Report on campaign performance, including individual channel outcomes and business impact
• Represent SHI Marketing and lead external update cadences with partners to ensure streamlined collaboration

Qualifications

• 5+ years’ experience in a demand generation or marketing role
• Knowledge and experience executing modern marketing channels including digital media, events, and paid referral tactics
• Proven track record of executing successful marketing activities
• Experience working in growth marketing in the cybersecurity space is preferred 

Required Skills

• Ability to think strategically, prioritize tasks, and execute with attention to detail
• Excellent presentation skills and confidence in communicating
• Proven experience managing multiple stakeholders to ensure success
• Experience with reporting and data analysis
• Desire to learn and grow in a transformational organization

Additional Information

• The estimated annual pay range for this position is $100,000 - $150,000 which includes a base salary and bonus. The compensation for this position is dependent on job-related knowledge, skills, experience, and market location and, therefore, will vary from individual to individual. Benefits may include, but are not limited to, medical, vision, dental, 401K, and flexible spending.
• Equal Employment Opportunity – M/F/Disability/Protected Veteran Status