Social Media Coordinator

Company

Cox Automotive - USA

Job Family Group

Marketing

Job Profile

Sr Advertising Operations Specialist

Management Level

Individual Contributor

Flexible Work Option

Can work remotely anywhere in the specified country

Travel %

No

Work Shift

Day

Compensation

Hourly base pay rate is $19.18 - $28.80/hour. The hourly base rate may vary within the anticipated range based on factors such as the ultimate location of the position and the selected candidate’s knowledge, skills, and abilities. Position may be eligible for additional compensation that may include commission (annual, monthly, etc.) and/or an incentive program.

Job Description

Dealer.com, a Cox Automotive Brand, is currently looking for a Social Media Coordinator to join our team!

• Shift Time: Monday – Friday, 9:00AM – 5:00PM Eastern Time

The Social Media Coordinator manages a diverse client portfolio of dealerships throughout the United States. The Coordinator trusted expert for all content curation and presence across a variety of social media networks. This role demands refined research skills, strong writing competency, critical analysis of automotive industry trends, as well as an aptitude for strategic reporting to demonstrate performance and actionable items.

Your Role:

• Develops day-to-day social media content that aligns with client monthly goals and campaign strategy to promote dealership objectives
• Composes unique, creative, compliant, and error-free social post copy that accurately conveys multiple dealership and OEM brand voice
• Utilizes the Sprout Social platform to post content for clients to optimize audience engagement and drive action across all major social media channels included but not limited to Facebook, Instagram, Twitter, Google Business, etc.
• Generates and delivers monthly client reports, including Monthly Business Review calls, to provide insight on social media campaign performance and opportunities
• Provides dealership clients with new insights and strategy in the ever-changing social landscape
• Research topics for relevant social content using online research techniques such as a Rich Site Summary (RSS) reader tools targeting specific automotive news, information, and trends.
• Monitors trends in social media tools, culture, and applications and appropriately apply knowledge to drive dealership client success
• Manages advertising spend for clients on applicable social media platforms to boost social content’s reach, engagement, and growth
• Surveils engagement related discussion and interactions on social media channels to recommend client response
• Proactively builds relationships with dealership clients and Dealer.com stakeholders to further on-going client success and product investments
• Assists clients with social media profile creation, optimization, troubleshooting and support.
• Contributes thought leadership topics and tactics in team meetings, monthly newsletter distributed company-wide, and other applicable forums
• Utilizes graphic design tools to create custom assets for social content publishing
• Invests in ongoing skillset development through internally assigned and available third-party learning opportunities
• Participates in peer training and mentorship as needed

In-Person Attendance (Location Specific):

• Team members residing in the Burlington, Vermont or Atlanta, Georgia area will be required to be in office once per week (4 times a month)
• The day of the week in person attendance is required may vary

Minimum Qualifications:

• High School Diploma/GED and 5 years’ experience in a related field. The right candidate could also have a different combination, such as any level degree/certification beyond a HS diploma/GED in a related discipline and 3 years’ experience; or 7 years’ experience in a related field.

• Excellent written and verbal communication skills
• Solid understanding of digital marketing and social media with motivation to research and gain knowledge of emerging trends and technologies
• Detail oriented and highly organized
• Ability to manage multiple client social presences concurrently

What We Look For:

• Bachelor's Degree in Marketing, Business, Communications, or related field
• HubSpot Social Media Marketing Certification
• Demonstrable experience executing social media content distribution for a business entity

Drug Testing

To be employed in this role, you’ll need to clear a pre-employment drug test. Cox Automotive does not currently administer a pre-employment drug test for marijuana for this position. However, we are a drug-free workplace, so the possession, use or being under the influence of drugs illegal under federal or state law during work hours, on company property and/or in company vehicles is prohibited.

Benefits

Employees are eligible to receive a minimum of sixteen hours of paid time off every month and seven paid holidays throughout the calendar year. Employees are also eligible for additional paid time off in the form of bereavement leave, time off to vote, jury duty leave, volunteer time off, military leave, parental leave, and COVID-19 vaccination leave.

About Us

Through groundbreaking technology and a commitment to stellar experiences for drivers and dealers alike, Cox Automotive employees are transforming the way the world buys, owns, sells – or simply uses – cars. Cox Automotive employees get to work on iconic consumer brands like Autotrader and Kelley Blue Book and industry-leading dealer-facing companies like vAuto and Manheim, all while enjoying the people-centered atmosphere that is central to our life at Cox. Benefits of working at Cox may include health care insurance (medical, dental, vision), retirement planning (401(k)), and paid days off (sick leave, parental leave, flexible vacation/wellness days, and/or PTO). For more details on what benefits you may be offered, visit our benefits page. Cox is an Equal Employment Opportunity employer – All qualified applicants/employees will receive consideration for employment without regard to that individual’s age, race, color, religion or creed, national origin or ancestry, sex (including pregnancy), sexual orientation, gender, gender identity, physical or mental disability, veteran status, genetic information, ethnicity, citizenship, or any other characteristic protected by law. Cox provides reasonable accommodations when requested by a qualified applicant or employee with disability, unless such accommodations would cause an undue hardship.

Application Deadline: 07/25/2024 Apply