SLED Sales Leader

About the Company

Armada is an edge computing startup that provides computing infrastructure to remote areas where connectivity and cloud infrastructure is limited, as well as areas where data needs to be processed locally for real-time analytics and AI at the edge. We’re looking to bring on the most brilliant minds to help further our mission of bridging the digital divide with advanced technology infrastructure that can be rapidly deployed anywhere.

To ensure fairness and transparency, the starting base salary range for this role for candidates in the U.S. varies based on location, experience, skills, and qualifications. In addition to base salary, this role will also be offered equity and subsidized benefits (details available upon request).

About the Role

We are seeking a SLED Sales Leader to lead, scale, and execute our public sector sales strategy. This role is responsible for driving revenue growth, managing high-level relationships with government agencies, and building a world-class sales organization focused on the State, Local, and Education (SLED) market. The ideal candidate is a strategic thinker, experienced sales leader, and a hands-on team builder with deep expertise in government procurement processes.

Location

This role is remote and can be performed in the United States.

What You'll Do (Key Responsibilities)

• Sales Leadership & Strategy
• • Develop and execute a long-term vision for Armada’s SLED sales strategy, driving revenue growth and market expansion.
  • Build, lead, and mentor a high-performing SLED sales team, ensuring alignment with business objectives.
  • Define and implement best-in-class sales methodologies, account management strategies, and forecasting models.
  • Own key performance indicators (KPIs) to measure success, including pipeline development, deal conversion, and revenue attainment.
• Team Development & Leadership
• • Recruit, develop, and retain top-tier sales talent to create a best-in-class sales organization.
  • Foster a culture of performance, accountability, and continuous improvement.
  • Provide coaching and mentorship to the sales leadership team.
• Business Development & High-Level Account Management
• • Establish and cultivate relationships with top government decision-makers, CIOs, procurement officials, and key stakeholders.
  • Drive enterprise-level deals and strategic initiatives with state, local, and education agencies.
  • Partner with cross-functional teams, including marketing and product, to ensure product-market fit and go-to-market alignment.
• Sales Process & Execution
• • Oversee the entire sales funnel, ensuring efficient pipeline management and accurate forecasting.
  • Implement data-driven sales strategies to optimize conversion rates and accelerate deal velocity.
  • Lead complex contract negotiations and RFP responses, ensuring compliance with public sector procurement regulations.
  • Leverage partners, resellers, and systems integrators to accelerate speed to market and scalable growth
• Market Intelligence & Industry Engagement
• • Maintain deep knowledge of industry trends, competitor strategies, and emerging technologies in AI and edge computing.
  • Represent Armada as a thought leader at industry conferences, trade shows, and government forums.
  • Leverage industry insights to refine Armada’s go-to-market strategy and positioning.
  • Leverage government affairs resources as part of overall SLED strategy to engage at political levels within key markets to accelerate growth.

Required Qualifications

• 12+ years of enterprise sales experience, with a proven track record in public sector technology sales.
• 5+ years of sales leadership experience at the Director or above level or equivalent, with responsibility for managing sales teams and driving multimillion-dollar revenue targets.
• Deep expertise in SLED procurement processes, contract vehicles, and government sales cycles.
• Demonstrated ability to scale a high-performing sales organization within a high-growth startup or technology company.
• Strong executive presence and ability to engage with senior government leaders and industry partners.
• Bachelor’s degree in Business, Marketing, or a related field (MBA preferred).
• Willingness to travel up to 50% for key customer engagements, industry events, and team leadership.

What We Offer

• Competitive executive compensation and uncapped commission structure.
• Equity opportunities in a high-growth technology startup.
• Leadership development and executive growth programs.
• Exposure to cutting-edge AI and edge computing technologies.
• Collaborative and innovative work environment.
• Comprehensive benefits package, including unlimited PTO.

You're a Great Fit if You're

• A go-getter with a growth mindset. You're intellectually curious, have strong business acumen, and actively seek opportunities to build relevant skills and knowledge 
• A detail-oriented problem-solver. You can independently gather information, solve problems efficiently, and deliver results with a "get-it-done" attitude 
• Thrive in a fast-paced environment. You're energized by an entrepreneurial spirit, capable of working quickly, and excited to contribute to a growing company
• A collaborative team player. You focus on business success and are motivated by team accomplishment vs personal agenda 
• Highly organized and results-driven. Strong prioritization skills and a dedicated work ethic are essential for you 

If you are a visionary sales leader passionate about AI, edge computing, and driving transformational change in the public sector, we invite you to join Armada as our SLED Sales Leader. Apply now to be a key driver of our growth and success.

Compensation: OTE range is $315,000 - $425,000, plus equity.

Equal Opportunity Statement

At Armada, we are committed to fostering a work environment where everyone is given equal opportunities to thrive. As an equal opportunity employer, we strictly prohibit discrimination or harassment based on race, color, gender, religion, sexual orientation, national origin, disability, genetic information, pregnancy, or any other characteristic protected by law. This policy applies to all employment decisions, including hiring, promotions, and compensation. Our hiring is guided by qualifications, merit, and the business needs at the time.

Citizenship Requirements

For select roles, due to the nature of our clientele and the technologies involved, there may be specific nationality or citizenship indicated in the required qualifications section. These roles may involve access to sensitive information that is subject to export control regulations or other legal restrictions. In such cases, employment offers will be contingent upon your ability to comply with these requirements.

Compensation & Benefits

For U.S. Based candidates: To ensure fairness and transparency, the starting base salary range for this role for candidates in the U.S. are listed below, varying based on location experience, skills, and qualifications.  In addition to base salary, this role will also be offered equity and subsidized benefits (details available upon request).