Senior Strategist, Social Media & Texting
Washington, District of Columbia, United States - Remote
Want to lead social media, SMS, and digital strategy for progressive candidates and organizations? Social media management and broadcast messaging are both growing and in-demand fields in the world of progressive politics. This job is an opportunity to get in on the ground floor with a growing team at Middle Seat and take the lead in running client social media & texting programs. We’re looking for self-starters who love to write, raise money online, design graphics, and follow the news of the day.
This role is a part of the bargaining unit.
Why Middle Seat
- Competitive salaries and great benefits
- We only work for progressive organizations, candidates, and causes
- We’re a proudly unionized team — part of the Campaign Workers Guild
- Get in on the ground floor of a growing operation
Job Responsibilities
- Lead client social media accounts and/or texting programs and provide feedback to strategists and coordinators on your accounts
- Crafting and implementing social media management and growth strategies
- Utilize social media to fundraise and build lists for clients
- Creating graphics and short-form videos for social media posts
- Overseeing social media (Facebook, Twitter, Instagram, TikTok, and other client social media platforms) posting schedules & texting calendars and ensuring a robust and consistent cadence that is responsive to breaking news and other major moments
- Researching issues relevant to our clients in order to identify salient topics and content for social media posts
- Remaining plugged in to political news and overall trends in progressive politics, political fundraising, and social media
- Managing and interfacing with clients directly (potentially including Members of Congress and candidates for federal office)
- Draft copy for fundraising and mobilization through texting and develop calendars for client programs
- Manage texting production and develop other assets, such as mobile flows, landing pages, donation pages, and more.
- Propose ideas for testing, segmentation, and optimization.
- Lead list growth strategy from start to finish with multi-layered media plans, including pitching and managing acquisition buys for phone numbers and budgeting campaigns.
- Develop and manage P2P texting campaigns across clients
- Pulling, compiling, analyzing, and synthesizing social media and texting performance metrics into reports and presenting to clients
- Build processes within client teams and within department, with guidance of manager/Department Director
- Contribute to overall department success, such as developing training materials, participating in sales pitches as needed, and assisting in hiring/onboarding
- Oversee interns as needed
Requirements
- 3-5 years of experience in professional social media management (or similar) for major platforms
- At least 1-2 years of experience with peer-to-peer and/or broadcast texting for political clients
- Able to manage client projects and relationships largely without assistance
- Demonstrated commitment to and knowledge of progressive politics
- Strong copywriting skills
- Ability to write for various social media platforms and adapt to different principals
- Majority of writing is free of errors
- Ability to adapt writing to conform to client voices and perspectives
- A desire to play a key role in social media and fundraising for major political campaigns, nonprofits, and causes
- Attention to detail while managing tight deadlines and multiple content calendars
- Previous fundraising experience strongly preferred
- Basic graphic design and video editing skills preferred but not required
- Knowledge of ActBlue and various CRMs (Action Kit, BSD, Action Network, NGP, etc.) preferred but not required
Benefits
- Salary starts between $75,000 - $85,000
- 100% premium coverage for health, dental, and vision
- Zero deductible health plan
- $50 monthly mobile phone subsidy upon presentation of supporting documentation
- Mental health expense subsidy of up to $300 per month upon presentation of supporting documentation
- $100 monthly student loan reimbursement upon presentation of supporting documentation
- 10-15 paid vacation days off, depending on the anticipated length of employment
- Unlimited sick leave
- Professional development stipend
- Commuter benefits for public transportation for staff in the DC Metro Area
- Coworking space stipend for cycle hires outside of the DC Metro Area
- Flexible work from home schedule (or work in our D.C. office)
We are committed to building a diverse and passionate team. We encourage creative-minded individuals with a strong technical aptitude to apply for this position. Women, people of color, and LGBTQ+ individuals are encouraged to apply.
Our firm is values-driven. We are intentional with the decidedly left-of-center clients we work with— and we strive to make our work environment and benefits reflect that, including salary transparency, healthy work-life balance, and consistent employee feedback and communication. We’re happy to talk more about our company culture with prospective applicants.
ApplyJob Profile
Commuter benefits Competitive salaries Great benefits Healthy work-life balance Mobile phone subsidy Paid Vacation Professional development Professional development stipend Salary transparency Student loan reimbursement Unionized team Unlimited sick leave
Tasks- Analyze performance metrics
- Create graphics and videos
- Develop fundraising strategies
- Interface with clients
- Lead social media accounts
- Manage texting programs
- Oversee interns
ActBlue Action Network Broadcast messaging BSD Budgeting Campaign Management Client relationship management Content Creation Copywriting Data analysis Digital strategy Fundraising Graphic Design List growth strategy Management Peer-to-peer texting Performance metrics analysis Political Fundraising Production Social media Social media management Social Media Strategy Texting Video Editing Writing
Experience3 - 5 years
TimezonesAmerica/Anchorage America/Chicago America/Denver America/Los_Angeles America/New_York Pacific/Honolulu UTC-10 UTC-5 UTC-6 UTC-7 UTC-8 UTC-9