Senior Specialist, PR & Brand Communications

About Taskrabbit:

Taskrabbit is a marketplace platform that conveniently connects people with Taskers to handle everyday home to-do’s, such as furniture assembly, handyman work, moving help, and much more.

At Taskrabbit, we want to transform lives one task at a time. As a company we celebrate innovation, inclusion and hard work. Our culture is collaborative, pragmatic, and fast-paced. We’re looking for talented, entrepreneurially minded and data-driven people who also have a passion for helping people do what they love.

Together with IKEA, we’re creating more opportunities for people to earn a consistent, meaningful income on their own terms by building lasting relationships with clients in communities around the world.

• Taskrabbit is a remote-first company with employees distributed across the US and EU
• 5-time Best Places to Work in 2022 by BuiltIn. Including Best Companies in SF, Best Mid-Sized Companies, and Best Benefits
• DataBird journal’s “Best Places” Best Companies for Diversity, #1 2019 and 2020
• DataBird journal’s “Best Places” Best Companies for Women, #4 2019 and #1 2020

Join us at Taskrabbit, where your work will be meaningful, your ideas valued, and your potential unleashed!.

This role will be fully remote through August 2025 with the expectation that employees will begin working 2 days per week in our dedicated office space in San Francisco starting September 2025. 

About the Role:

Taskrabbit is seeking a highly motivated and talented Senior PR Specialist to join our US Brand and Communications team. This role offers an exciting opportunity to develop and execute impactful communications strategies that will both drive national awareness and support metro-level growth and expansion. You will play a key role in shaping our brand narrative, spearheading creative campaign strategies and driving positive press coverage that supports our business objectives. This position requires a strategic thinker with a proven track record of success in media relations, campaign development, event or field marketing, and project management. 

The ideal candidate regularly comes up with bold, creative ideas and finds a way to bring them to life. You should be well-versed in media relations and strategy, with a deep understanding of the media landscape and what it takes to create an ongoing drumbeat of coverage across consumer and B2B press, both nationally and locally. You love to stay on top of the latest cultural trends and have a mind for creating and sharing relevant content that connects Taskrabbit to key moments and topics that matter to our target audiences, the community, and of course, the media.

As a core member of the Marketing team, the Senior PR Specialist will work collaboratively across social media, creative, and CRM, as well as partner closely with key internal stakeholders on monthly and annual planning, campaign execution, and business analysis. You will also manage our PR agency and serve as their primary point of contact within Taskrabbit. This role will report directly to the Director of Brand and Communications.

What You'll Work On:

• Develop and execute quarterly PR plans to drive steady drumbeat of coverage across multiple mediums (online, print, broadcast, podcast, speaking/events, etc.)
• Manage U.S. agency and work with agency team to manage inbound press inquiries and proactive outreach efforts, including drafting pitches, quotes, and responses, and setting up spokesperson interviews
• Research and draft press releases, talking points, Q&As, fact sheets, blog posts, and other written materials
• Develop and pitch story ideas to media to support seasonal brand and product priorities and major company initiatives
• Create, develop, and source materials for proactive press outreach, including digital press kits, creative mailers, photo, video, data, and graphics
• Coordinate with Partnerships, Social and Influencer teams on PR opportunities 
• Monitor and maintain all media coverage, and analyze PR performance metrics to assess impact, inform future strategy, and optimize outreach efforts 
• Produce results reports that demonstrate the effectiveness of PR efforts, and inform and inspire the internal team
• Assist with crisis comms and reputation management
• Draft communications materials for executives and prepare them for press opportunities
• Develop and execute localized PR strategies to drive awareness and engagement in key regional markets, including community events, hyperlocal media, and grassroots initiatives

Your Areas Of Expertise:

• 4+ years marketing/events experience at a PR or integrated marketing agency or in-house team focused on consumer, B2B, or product PR
• Exquisite written and verbal communication skills
• Natural strategic thinker, with ability to see the forest from the trees
• Skill and appetite to operate at high pace and quality in an entrepreneurial context
• Excellent problem solving skills, with demonstrated ability to find creative solutions to ambiguous problems
• Excellent time-management skills and attention to detail
• Strong project management skills and the ability to prioritize across projects
• Professional, positive, upbeat attitude

Compensation & Benefits: 

At Taskrabbit, our approach to compensation is designed to be competitive, transparent and equitable.  total compensation consists of base pay + bonus + benefits + perks.

The base pay range for this position is $80,000 - $110,000. This range is representative of base pay only, and does not include any other total cash compensation amounts, such as company bonus or benefits. Final offer amounts may vary from the amounts listed above, and will be determined by factors including, but not limited to, relevant experience, qualifications, geography, and level.

You’ll love working here because:

• Taskrabbit is a Remote-First Company. We value flexibility and choice but also stay committed to regular in-person connection.
• The People. You will be surrounded by some of the most talented, supportive, smart, and kind leaders and teams -- people you can be proud to work with!
• The Diverse Culture. We believe that we make better decisions when our workforce reflects the diversity of the communities in which we operate. Women make up half of our leadership team and our diversity representation is above that of the tech industry average.
• The Perks. Taskrabbit offers our employees with employer-paid health insurance and a 401k match with immediate vesting for our US based employees. We offer all of our global employees generous and flexible time off with 2 company-wide closure weeks, Taskrabbit product stipends, wellness + productivity + education stipends, IKEA discounts, reproductive health support, and more. Benefits vary by country of employment. 

Taskrabbit’s commitment to Diversity and Inclusion:

An Active Commitment to Equity within our Company and Platform.

We are an inclusive community where all who share our mission and values belong. Our anti-racist culture actively strengthens the knowledge, understanding, and awareness of underrepresented experiences and our ongoing allyship commitment. Our diverse team represents the communities we serve, breaking down systemic barriers, and transforming lives- one action at a time.

Taskrabbit is an equal opportunity employer and values diversity at our company. We do not discriminate on the basis of race, religion, color, national origin, ancestry, citizenship, gender, gender identity, sexual orientation, age, marital status, military/veteran status, or disability status. Taskrabbit is committed to working with and providing reasonable accommodation to applicants with physical and mental disabilities. 

Taskrabbit will consider for employment all qualified applicants with criminal histories in a manner consistent with applicable law. 

Taskrabbit will never use text or chat applications to conduct interviews. We have a thoughtful and interactive interview process that includes an initial recruiter phone screen and several video-based interviews with our hiring teams. Communications will always be conducted by taskrabbit.com domain names.