Senior Product Strategist

Instrument is a remote-first digital product and brand experience agency with over 200 talented people across four teams, each focused on a core offering and dedicated to producing best-in-class work. Our shift to a fully remote model has amplified our ability to foster creativity, build strong relationships, and engage with clients in dynamic ways. This flexibility has not only strengthened our company culture but also enabled us to embrace diverse perspectives. We remain deeply committed to career advancement, personal support, and ensuring a healthy work-life balance for everyone we hire.
You are an experienced senior strategist that enjoys translating the complexity of human motivation and behaviors into the production of beautiful, yet functional digital products, services and engagement platforms. You understand the nuances and complexities of how a brand shows up across the digital landscape and can communicate that brand’s purpose in a way that’s authentic, inspiring and innovative. From driving loyalty and retention to launching new products and services, you understand how to leverage digital technologies to connect brands with their customers. You’re an excellent communicator and influencer that thrives in a fast-paced, highly-collaborative and multi-disciplinary team. You know your client’s business as well as, or better than they do - and know how to maintain vibrant and compelling client relationships that contribute to the bottom line.

What You'll Do

• Be a strong advocate for putting humans at the center of the digital experiences that we design for clients
• Lead the strategy workstream on 1 - 2 client projects within an integrated, multidisciplinary client team
• Navigate the balance of user needs, client objectives and the requirements of the team throughout a project
• Lead definition of interaction models, user task flows and user interface specifications
• Lead design of journey maps, navigation design, sitemaps, information architecture, detailed wireframes and more to support the end-to-end user experience
• Prepare and present approaches and recommendations in a compelling and impactful way to internal teams and clients
• Support (and sometimes lead) the research into industry trends, competitive information, along with consumer insights to create and present concepts and recommendations in a compelling and impactful way to internal teams and senior level clients
• Partner with Research & Testing Team to conduct research and user-testing activities, and generate meaningful and intuitive insights that will drive the user experienceWork collaboratively with the team, but also operate autonomously and provide value throughout the entire project cycle
• Partner …