Senior Events Specialist

About Us

Since 2016, dbt Labs has been on a mission to help analysts create and disseminate organizational knowledge. dbt Labs pioneered the practice of analytics engineering, built the primary tool in the analytics engineering toolbox, and has been fortunate enough to see a fantastic community coalesce to help push the boundaries of the analytics engineering workflow. Today there are 30,000 companies using dbt every week, 100,000 dbt Community members, and over 4,100 dbt Cloud customers. You can learn more about our values here.  

About the role:

dbt Labs is seeking a Senior Events Specialist to oversee our strategic event sponsorship program and presence at some of our most strategic third party events annually. This role includes managing the entire sponsorship sales cycle for dbt Labs-hosted events, from creating our sponsorship packages, managing our sponsors and ensuring a great sponsorship experience for our partners. The Senior Event Specialist will also handle all aspects of our participation in assigned sponsored events, including booth construction, team communication, vendor relations, and budget management, as well as demand generation components and ancillary programs of the sponsored events.

The ideal candidate will have a proven track record of managing tradeshow presences and running high-impact sponsorship programs that generate over $1M in revenue, ROI, and sponsor retention. Key qualifications include experience managing multiple projects simultaneously, a passion for building and maintaining meaningful relationships with partners, strong event marketing and relationship management skills, and a keen attention to detail.

The Events Specialist will collaborate with internal teams, including Strategic Events, Partnerships, Product Marketing, Finance, and Demand Generation, to sell and fulfill sponsorships and execute sponsored events. Reporting to the Director of Strategic Events, this role offers the opportunity to play a pivotal role in our biggest brand moments of the year.

In this role, you can expect to:

• Manage all aspects of the dbt Labs hosted events sponsorship sales process, from recruitment to fulfillment. Own a revenue target and communicate progress towards goals with Marketing Leadership. Partner with finance to track goals and set targets.
• Work with Partnerships and Product Marketing to develop the sponsorship prospectus, secure commitments, identify targets, negotiate packages, and finalize contracts.
• Plan, produce, and execute dbt Labs-sponsored events. Handle logistics such as contract negotiations, catering, entertainment, production, transportation, equipment, travel, branding, and promotions.
• Oversee budgets for sponsored events, ensuring no cost overruns and …