Retail Media Marketing Activation Assistant

Posting End Date:

February 4, 2025

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Job Summary:

Retail Media has been identified as a key enabler of profit growth across JLP and is a priority for the Partnership. We are at the start of an exciting transformation journey to evolve our capability in this space in order to help deliver more personalised experiences to delight our customers and create compelling and impactful Retail Media propositions for our Supplier partners.
To deliver against this ambition, we need to accelerate our Retail Media maturity and curate and develop a market-leading and differentiated portfolio of propositions across the JLP portfolio.

Job Description:

At a glance

• Expected salary - £26,600 - £32,000 (dependant on experience) 

• Contract type - This position is a Permanent contract

• Working pattern/flexible working - The Partnership has adopted a hybrid working approach meaning you'll be able to work a mixture between the office and home based upon your personal needs whilst balancing the needs of the business. The Retail Media team aims for around 1-2 days a week in the office to connect and on a more ad-hoc basis to attend key meetings. 

• Location - This role is based at our Pimlico Head Office campus. Please note, any cost incurred as a result of travel to the office is the responsibility of the successful candidate. There is no travel allowance for this role.

• FYI, we are recruiting into two teams: “Fashion & Beauty”, and “JL Campaigns”

Key Responsibilities 

•  As Retail Media Activation Assistant, you will support the broader retail media campaign team to deliver the annual calendar of initiatives agreed upon with suppliers and activate dedicated campaigns for all suppliers. This will include briefing booked activity into channels for activation. You will support the coordination of supplier participation in brand and seasonal campaigns with the Brand / Seasonal campaign teams.

• You will be responsible for managing onsite placements which includes briefing our design agency, acquiring assets from our suppliers, and capturing proof of execution for reporting. 

• You will also brief and activate other below-the-line activities including instore beauty windows & sites 

• You will assist in the monitoring of the performance of your supplier-funded campaigns, and preparing PCA reports to inform Retail Media Sales team conversations for the plans for the following year. You'll be organised, capable of working at a fast pace, and able to manage multiple suppliers and campaigns. 

• You will have a thorough understanding of and a passion for marketing, making use of a variety of marketing best practices to meet the objectives set. You'll have strong commercial acumen, natural ability with insight and data, and work well under pressure.

• Deliver compelling presentations and build strong relationships with our suppliers. You will be a collaborative and proactive team member, forming part of matrix business and marketing teams. 

What will you be doing?

• Support the delivery of the annual calendar of initiatives for all suppliers

• You will be activating the below-the-line placements within an overall marketing campaign, ensuring the campaign is briefed through to delivery, and being on time.

• You will be working across a variety of campaigns from new product launches, and tactical activations to seasonal moments 

• You will be required to write effective and clear briefs to our creative agency and internal channels, managing the process end to end.

• Monitor the performance of the supplier-funded campaigns and lead the preparation of PCA reports. Report on the success of the activity and communicate this regularly.

• Build partnerships with key stakeholders.

• Working collaboratively across the business to ensure the delivery of agreed milestones

Essential skills/experience you’ll need 

• Evidence of effective stakeholder management, planning, and prioritisation

• Experience working with projects, managing multiple deadlines, and completing tasks to a high standard

• Evidence in strong written and verbal communication 

• Ability to work under pressure, adapt to changing priorities and deadlines 

• Strong attention to detail, showing initiative and problem-solving 

• Positive attitude, flexibility, and collaborative in your approach 

• Proactive and manages workload effectively in a fast-paced environment

Desirable skills/experience you may have

• Relevant marketing campaign management experience

• Experience in data, insight, and analytics

• Relevant experience supporting within a retail media environment

• Further qualifications in marketing or business

• Relevant experience working within the retail sector

 

For internal use only: (Insert relevant LinkedIn hashtags)

#LI-HEADOFFICE

#LI-RZ1 

#LI-HYBRID

#LI-REMOTE

Pay:

£26,600.00 - £36,500.00 Annual

Scheduled Weekly hours:

35

Worker Type:

Permanent Partner

Job Level:

Partnership Level 9

Hours of Work:

35

At the John Lewis Partnership, we embrace our differences. We want you to be you. Because, well, we know you're at your best when you're free to be yourself.

Being a truly inclusive employer to us means creating an environment which celebrates your contribution, regardless of age, gender, race, ethnicity, disability, sexual orientation, social background, religion or belief. It's why we've set our own aim to become the UK’s most inclusive business - for our Partners (employees) and our customers.

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Find out more about D&I in the Partnership here.

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