Product Marketing Manager, Payments

Product Marketing Manager, Payments – Remote (US or CA)

EverCommerce (Nasdaq: EVCM) is a leading service commerce platform, providing vertically-tailored, integrated SaaS solutions that help more than 690,000 global service-based businesses accelerate growth, streamline operations, and increase retention. Its modern digital and mobile applications create predictable, informed, and convenient experiences between customers and their service professionals. With its EverPro, EverHealth, and EverWell brands specializing in Home, Health, and Wellness service industries, EverCommerce provides end-to-end business management software, embedded payment acceptance, marketing technology, and customer experience applications. Learn more at EverCommerce.com.

We are building an extraordinary company and looking for talented, energetic, and motivated people to join our team. You can learn more about our Company, Culture and Values here: https://www.evercommerce.com/about-us/careers/

We are looking for a Product Marketing Manager to focus on our EverCommerce Payments group. In this role, you’ll oversee the strategic approach and tactical execution for bringing our products and services to market for our customers across multiple SaaS-based solutions.

EverCommerce Payments and our industry-leading payment gateway, PaySimple, provide payment solutions for over 20,000 SMBs. Our APIs and SaaS products offer payment acceptance, billing automation, client management, e-commerce, mobile, and point-of-sale solutions tailored to the needs of service-based businesses.

Our ideal candidate is an exceptional marketer with the skills and passion for mastering the art of connecting people with great products and services. You are obsessive about building detailed Go-to-Market strategies and rallying all areas of the business around the tactical execution of your GTM. You thrive in fast-paced, ever-changing work environments, are highly confident in your ability to communicate and collaborate effectively and understand how your efforts tie directly to your organization’s revenue and growth targets. You’re experienced in creating and leveraging competitive analysis/positioning for your products, performing pricing evaluations, and understanding your ideal customers and how to speak to them directly through your strategic marketing campaigns.

Responsibilities: 

• Develop and refine product and competitive positioning to ensure that it is connecting with our intended target audience.

• Evaluate the pricing structures of each subsidiary product offering and drive the strategic communication around pricing changes.

• Collaborate with product teams to identify and define target markets for new features and functionality and to drive increased product utilization and customer stickiness.

• Collaborate with multiple marketing and customer experience teams to map out the buyer’s journey to optimize messaging for each stage of the decision-making process, helping to drive closed-won opportunities and reduce …