Product Manager - Programmatic

Liftoff is the leading growth acceleration platform for the mobile industry, helping advertisers, publishers, game developers and DSPs scale revenue growth with solutions to market and monetize mobile apps.

Liftoff’s solutions, including Accelerate, Direct, Influence, Monetize, Intelligence, and Vungle Exchange, support over 6,600 mobile businesses across 74 countries in sectors such as gaming, social, finance, ecommerce, and entertainment. Founded in 2012 and headquartered in Redwood City, CA, Liftoff has a diverse, global presence.

As a key player on Liftoff’s Product team, you will work across the company and the broader ecosystem to identify opportunities and create new products and services. You have a deep understanding of the mobile applications landscape with preferred knowledge and/or experience in programmatic ad platforms and industrial regulations. You are detail-oriented and will work to ensure that your products meet and exceed the highest standards of customer experience, technical precision, scalability, and profitability.

You have solid experience in product management and development. You are also good at talking to and persuading different people, like top managers, engineers, and business development groups. You must have a proven track record of bringing successful mobile ad products to market. You must also be able to drive multiple initiatives simultaneously. 

Responsibilities

• Product leadership for a portfolio of SSP/Ad Exchange product initiatives
• Research, analyze, and validate user needs and market opportunities, then translate these insights into a strategic roadmap that aligns with our goals and vision.
• Play a key role in ensuring that product efforts support the company’s overall strategy and goals
• Manage the product lifecycle for a portfolio of products - defining, documenting, prioritizing, and communicating product and customer requirements
• Collaborate closely with the SSP engineering team on the development, testing, and implementation of SSP features
• Partner with the Sales, and analytical teams for the go-to-market strategies
• Collaborate with compliance and legal teams to align product development with privacy laws
• Communicate regularly across stakeholder groups, product squads and senior management

Requirements

• Bachelor's or Master's degree in Computer Science, Engineering, Business, or a related field.
• 5+ years over all experience
• 2+ years of Product Management or relevant experience with recent years within Advertising or Marketing technologies
• Solid analytical background to leverage data, business insights for making product decisions and measure product success
• Remarkable communication, presentation, and negotiation skills with the ability to drive vision and influence cross-functional teams
• Demonstrated success in ideating and bringing to market commercially viable products
• Experience and/or deep desire to work in a fast-moving entrepreneurial environment

Bonus Points

• Previous experience in mobile application development & advertising, with knowledge of of ad-serving flow
• Ability to define a compelling product, and path to market, then evangelize that vision internally and externally
• Experience with business case development and scenario planning

Location:

This role can be remote in any of the Pacific Time Zones areas where we hire: CA, WA

Travel Expectations:
We offer several opportunities for in-person team gatherings, including but not limited to project meetings, regional meetups, and company-wide events. We expect our employees to attend these gatherings at least once per quarter. These gatherings provide essential opportunities for collaboration, communication, and team building.

Compensation: 

Liftoff offers all employees a full compensation package that includes equity and health/vision/dental benefits associated with your country of residence. Base compensation will vary based on candidate's location and experience.

The following are our base salary ranges for this role: 

• SF Bay Area, NYC, Los Angeles/Orange County: $145,000 - $175,000
• Seattle/Olympia, San Diego, Santa Barbara: $135,00 - $160,000

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We use Covey as part of our hiring and / or promotional process for jobs in NYC and certain features may qualify it as an AEDT. As part of the evaluation process we provide Covey with job requirements and candidate submitted applications. We began using Covey Scout for Inbound on January 22, 2024.

Please see the independent bias audit report covering our use of Covey here.

Liftoff is committed to providing and maintaining a work environment where all employees and candidates are treated with dignity and respect and that is free of bias, prejudice, and harassment. Liftoff is further committed to providing an equal employment opportunity for all employees and candidates for employment free from discrimination and harassment on the basis of sex, gender (including sexual harassment, gender harassment, and harassment due to pregnancy, childbirth, breastfeeding, and related conditions), sexual orientation, gender identity, gender expression, gender nonconformity, race, creed, religion, color, national origin, ancestry (including association, affiliation, or participation with persons or activities related to national origin, English-proficiency or accent, or immigration status), physical or mental disability, medical condition(s), genetic information of an individual or family member of the individual, marital or domestic partner status, age, veteran or military status, family care status, requesting or taking pregnancy, parental or disability leave, requesting an accommodation, or any other characteristic protected by federal, state, or local law, regulation, or ordinance. All such discrimination and harassment is unlawful and will not be tolerated. Liftoff maintains a continued commitment to equal employment opportunity and expects the full cooperation of all personnel.

Liftoff's Compensation Strategy

Liftoff's compensation strategy includes competitive market rate along with equity and benefits and perks that will give our employees what they need to do their best work. In order to ensure teams are compensated fairly for the work performed, we map out specific levels and take into consideration the cost of labor within each location. Liftoff provides employees a total compensation package of competitive market salaries, equity, health and wellness stipends, medical benefits associated with your country of residence. The base compensation will vary based on location, experience as well as level.

Agency and Third Party Recruiter Notice:

Liftoff does not accept unsolicited resumes from individual recruiters or third-party recruiting agencies in response to job postings. No fee will be paid to third parties who submit unsolicited candidates directly to our hiring managers or Recruiting Team. All candidates must be submitted via our Applicant Tracking System by approved Liftoff vendors who have been expressly requested to make a submission by our Recruiting Team for a specific job opening. No placement fees will be paid to any firm unless such a request has been made by the Liftoff Recruiting Team and such a candidate was submitted to the Liftoff Recruiting Team via our Applicant Tracking System.