Paid Search Senior Specialist
Remote -NY
Who we are:
Tinuiti is the largest independent performance marketing firm across Streaming TV, Google, Meta, and Amazon, with almost $4 billion in digital media under management and over 1,200 employees. With industry-leading expertise in search, social, Amazon and marketplaces, addressable TV, mobile apps, Influencer, Lifecycle, and more, Tinuiti understands that success requires both strategy and channel expertise. Our goal when we come to work every day is simple - to grow happiness. For our clients, their customers, our people and our partners. Growing happiness guides everything we do and our core values - Unleash Greatness, Never Stop Learning, Ignite Your Passion, Thankful Living, and Inspire Innovation & Change - inspire us to maintain a culture where our people take pride in their work and have fun doing it.
What you’ll be doing:
Complete and support paid search campaigns, including but not limited to account setup, strategy development, organization, and management
Externally communicate to clients via slack/email/weekly presentation crafting a narrative of what’s happening with accounts, why it happened, and what are associated next steps
Ability to use reporting, analytics, and trend tools daily
Campaign set-up: keyword development, ad copy creation & testing, account set-up and restricting, bid and budget management.
Responsible for all basic tactical execution and campaign audits
Effectively prioritizes efforts to focus on delivering on the most important things tracks and reports on campaign results, data analysis and participate in weekly client calls
Plan, design, and operate paid search campaigns: Campaign Launches, Campaign Management, Budget Management, Bid Management & A/B Testing
Track and monitor reporting of campaign results daily/weekly/quarterly/yearly basis, including Quarterly Business Reviews & End of Year analysis
Mentor and effectively delegate tasks and responsibilities to junior members on the team.
We’d love to hear from you if:
Research shows that while men apply to jobs when they meet an average of 60% of the criteria, women and other marginalized folks tend to only apply when they check every box. So if you think you qualify, but don't necessarily meet every single point on the job description, please still get in touch.
Requirements:
2-4+ years of related paid search work experience
Hands on experience in managing monthly campaign budgets from $300k - $700k+
Experience with competitive reporting: AdGooRoo, The Search Monitor, Compete, Auction Insights.
Advanced computer skills, particularly Microsoft Excel and PowerPoint
Experience working in Google Analytics
Works with high autonomy and ownership, willing to get into the weeds and lead unstructured problems
Google Adwords (Fundamentals & Advanced) Certifications, additional certifications a plus.
Google Shopping and Google Merchant experience is preferred but not required
FLSA Classification: Exempt
We are an equal opportunity employer and value diversity at our company. We do not discriminate on the basis of race, religion, color, national origin, sex, gender, gender expression, sexual orientation, age, marital status, veteran status, or disability status. We will ensure that individuals with disabilities are provided reasonable accommodation to participate in the job application or interview process, to perform essential job functions, and to receive other benefits and privileges of employment. Please contact us to request accommodation.
Benefits:
Unlimited PTO: At Tinuiti, we believe you deserve time to rest and enjoy life unplugged from your devices. When you take time for yourselves, you’re able to bring your best self to work. That’s why we prioritize flexibility, a fully remote environment, and offer unlimited paid time off. On top of that, we have 17 paid holidays and company-wide shutdowns, fittingly named Owning Our Offline (OOO), to give us all a chance to collectively log-off and step away from our desks together. Above industry standard work-life balance is something we’re proud of, and it’s one our most loved benefits from Tinuitians year-over-year.
Healthcare: Medical, Dental, Vision, Life & Disability, Flex Spending Accounts
Retirement: Match up to 4% of your contributions at 100% with immediate vesting
Perks and Wellness: Fringe, Forma, Thankful giving, Equity
Learning and Development: Mentor program and more
Compensation:
The annual base salary range for this role’s listed level is currently $70,000 - $80,000. We also offer an incentive pay program (RevShare) comprising a monthly variable revenue payment opportunity and a discretionary annual performance bonus.
Hiring salaries are determined through interviews and a review of education, experience, knowledge, skills, abilities of the applicant, equity with other team members, and alignment with
market data. We will provide more information on our benefits, incentive pay, and equity upon requests. Disclosure as required by the Colorado Equal Pay for > Equal Work Act, C.R.S. § 8-5-101 et seq.
Disclaimer: This description has been designed to indicate the general nature and level of work performed by employees within this position. The actual duties, responsibilities, and qualifications may vary based on assignment or group. Tinuiti is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, gender, sexual orientation, gender identity or expression, religion, national origin, marital status, age, disability, veteran status, genetic information, or any other protected status.
ApplyJob Profile
17 paid holidays Above industry standard work-life balance Company-wide shutdowns Equal opportunity employer Flexibility Fully remote Fully remote environment Healthcare Unlimited PTO Work-life balance
Tasks- Ad copy creation
- Budget Management
- Campaign audits
- Communicate with clients
- Keyword development
- Manage paid search campaigns
- Mentor junior team members
- Strategy development
- Support paid search campaigns
- Track and report campaign results
A/B Testing Account setup Ad copy creation Amazon Analysis Analytics Bid management Budget management Campaign audits Campaign Management Competitive reporting Data analysis Digital Media Excel Google Google AdWords Google Analytics Google merchant Google Shopping Keyword development Marketing Meta Microsoft Excel Microsoft PowerPoint Organization Paid Search Performance Marketing PowerPoint Presentation R Reporting Research Shopping Strategy Development Trend tools
Experience2-4 years
CertificationsGoogle AdWords Advanced Google AdWords Fundamentals
TimezonesAmerica/Anchorage America/Chicago America/Denver America/Los_Angeles America/New_York Pacific/Honolulu UTC-10 UTC-5 UTC-6 UTC-7 UTC-8 UTC-9