Manager, Marketing Analytics
Remote - USA
With millions of diners, tens of thousands of restaurants, and 23+ years of experience, OpenTable, part of Booking Holdings, Inc. (NASDAQ: BKNG), is an industry leader with a unique insight into the world of hospitality. We champion restaurants, bars, wineries, and other venues around the world, helping them attract guests, manage capacity, improve operations and maximize revenue.
Every employee at OpenTable has a tangible impact on what we do and how we do it. You’ll also be part of a global network that includes OpenTable and KAYAK's portfolio of travel brands including Swoodoo, checkfelix, momondo, Cheapflights, Mundi and HotelsCombined.
Hospitality is all about taking care of others, and it defines our culture. You’ll work in a welcoming and inclusive environment, and get the benefits, flexibility, and support you need to succeed.
The Role:
Reporting to the Senior Manager, Marketing Analytics, this position will be focused on marketing analytics for the North America markets. Candidates for this role must have experience in defining marketing strategies, building data flows, defining new metrics, owning marketing reporting and manipulating large sets of data to discover trends and make recommendations on marketing strategies. The role will work cross-functionally with multiple departments including executive leadership, marketing, engineering, and finance to support the design, implementation and continued optimization of multiple business needs.
The Manager level position is expected to have a strong understanding of the OpenTable Marketing organization and ability to learn quickly. This position will have to be a strong communicator, have excellent project management skills, an analytical approach and comfortable delivering results in ambiguity. Experience with marketing analytics, finance or any other analytics background preferred.
In this role, you will:
- Collaborate with marketing leads to deliver insights and recommendations to influence marketing strategies
- Own marketing data flows and reporting
- Support and evaluate marketing campaigns through advanced analytics
- Evaluate and outline new marketing initiatives and opportunities through data
- Prepare and present data analyses for audiences across the organization
- Collect feedback and handle flow of inbound ad hoc requests from the Marketing team
- Improve marketing data flow and metric definition
Please apply if:
- 5+ years of experience in analytics or marketing analytics, and at least 2 years of experience leading analytics efforts within an organization.
- Experience with Snowflake or any other relational database
- Strong SQL skills + Experience with design and development of ETL processes
- Experience with visualization tools such as Tableau, Superset, Power BI for building self serve dashboards
- Advanced Excel skills required, including proficiency with pivot tables and VLOOKUP; equivalent Google Sheets experience preferred
- Experience with Python/R is a plus
- Operational experience in measuring and improving efficiency, utilization, scale initiatives, etc
- High energy and contagious enthusiasm; willing to tackle tough projects
- Self starter with strong sense of ownership and accountability and flexibility to adapt to changing business needs
- Demonstrated ability to work optimally in a remote first and fast-paced environment and collaborate across time zones
- Strong verbal and written communication skills including detailing business processes, use cases, and business requirements
- Excellent analytical and reporting capabilities, problem solving, negotiation, task and project coordination, and organization skills
A few of the benefits you get at OpenTable—
- Generous paid vacation
- Day off on your birthday
- Company-matched retirement plans
- Company-wide week off each year
- Work from (almost) anywhere policy
- Health, dental, and vision insurance plans
- Flexible Spending Accounts
- Headspace Subscription
- Company-paid therapy sessions through SpringHealth
- Paid Volunteer Time
- Universal Paid Parental Leave
There are a variety of factors that go into determining a salary range, including but not limited to external market benchmark data, geographic location, and years of experience sought/required. The range for this United States located role is $115,000 - $145,000.
In addition to a competitive base salary, roles are eligible for additional compensation and benefits including: annual cash bonus; health benefits; flexible
Diversity, Equity, and Inclusion
OpenTable aspires to be a workplace that reflects the diverse communities we serve and a culture that is inclusive and welcoming. Hiring people with different backgrounds, experiences, perspectives, and ideas is critical to innovation and to how we deliver great experiences for our users and our partners. Representation matters.
We ensure that individuals with disabilities are provided reasonable accommodation to participate in the job application or interview process, to perform job responsibilities, and to receive other benefits and privileges of employment. Please contact us to request accommodation.
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ApplyJob Profile
Annual cash bonus Flexibility Flexible Spending Accounts Flexible work environment Generous paid vacation Global network Health benefits Inclusive environment Paid parental leave Paid Vacation Paid volunteer time Parental leave Remote work Retirement plans Support Vision Insurance Volunteer time
Tasks- Analyze marketing campaigns
- Build data flows
- Define marketing strategies
- Improve marketing data flow
- Make recommendations
- Own marketing reporting
- Prepare data analyses
Analytical Analytics Communication Data flows Data manipulation ETL ETL Processes Excel Go Google Sheets Leadership Marketing Marketing Analytics Marketing reporting Marketing strategies Metrics Definition Negotiation Organization Power BI Project Management Python R Reporting Snowflake SQL SuperSet Tableau
Experience5 years
Education TimezonesAmerica/Anchorage America/Chicago America/Denver America/Los_Angeles America/New_York Pacific/Honolulu UTC-10 UTC-5 UTC-6 UTC-7 UTC-8 UTC-9