Lead Product Manager

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 The Marketing Technology & Data Platforms team within Humana, is seeking a Lead Product Manager for our Customer Communication Management (CCM) tools. The Marketing Technology & Data Platforms team focused on the long-term success of Humana’s marketing and communication tools. In this role, you will be responsible for the product management of one or more parts of the tools that make up Humana’s platform to engage members. The marketing and communication technology platform is used by all Humana business segments and enables the creation and delivery of more than one billion consumer interactions annually. This includes all required communications and the majority of discretionary marketing communications. You will be part of a team that supports the fulfillment of messages and communications that span several channels, such as print, digital, fax and voice activated technology (VAT).

As the Lead Product Manager, you will specifically focus on the product management of Humana’s investments in two vended CCM tools (Smart Communication and Open Text). You will have strong partnerships with counterparts in MROC (Marketing Regulatory and Operational Communications), Information Technology (IT) and Site Reliability Engineering (SRE) organizations to ensure modern and scaled usage of Humana’s investments. 

Key Role Functions

• Product Development Lifecycle: Oversees and assesses product development lifecycle/process for the Marketing Technology platforms and identifies areas to drive enhancements and process improvements based on knowledge of the organization, industry and technology available in market.

• Subject Matter Expert: Is an expert at understanding how all of the parts of the Marketing Technology and Data Platforms fit together and the key capability that they provide to the organization. The role supports and shares ways users can be more efficient in its usage. Shares insights and recommendations to implement ways to resolve platform gaps.

• Collaboration: Works with MROC leaders, communication leaders, and other stakeholders to recommend solutions to address gaps with product enhancements. Works closely with cross-functional teams to establish shared vision for category product development. Collaborates with internal and external partners to direct the product development process and ensure a consistent customer experience.

• Market Knowledge: Ensures our marketing and communication channels are modern and up-to-date, capable of efficiently delivering world-class communications to all customer types, and ensuring that vendor partners are delivering as needed.

• Strategic Direction: Provides overall direction by analyzing business objectives and customer needs; developing, communicating, building support for, and …