Global Influencer Manager - HOKA
US - CA Remote Goleta, United States
At Deckers Brands, Together, Every Step is a promise kept that every employee can bring their authentic self, is valued and supported, as a whole person, at work and beyond. Together, Every Step is how we continue to deliver exceptional business results, experience an amazing place to work, and have a positive impact on the communities and world around us.
Job Title: Global Influencer Manager
Reports to: Sr. Manager Global Social Media
Location: Remote
Interested applicants must reside in one of the following approved states:
Arizona, California, Colorado, Indiana, Massachusetts, Minnesota, New York, Oregon, Pennsylvania, Texas, Utah, Washington
The Role
HOKA exists to ignite bold change and propel people forward. Our mission is to empower people to push past limits and reach new heights.
Under the direction of the Sr. Manager, Global Social Media, the Global Influencer Manager elevates the HOKA brand through influencer marketing. This individual is passionate about authentic and inclusive storytelling that inspires a world of athletes to fly over the earth.
The Global Influencer Manager will play a pivotal role in shaping and executing HOKA’s influencer marketing strategy to amplify brand priorities and campaigns. Reporting to the Senior Manager, Global Social Media, this individual will lead influencer programs that elevate brand storytelling, drive authentic engagement, and expand HOKA’s reach across global markets.
The ideal candidate is an experienced influencer marketing professional with a proven track record of leading initiatives at a brand or agency. They will have a deep understanding of the ever-evolving influencer landscape, a strategic approach to program development, and the ability to collaborate within a complex corporate structure. This is an individual contributor role requiring innovation, self-direction, and exceptional communication skills to work across multiple teams and stakeholders.
We celebrate diversity--of your background, your experiences and your unique identity. We are committed to ensuring an inclusive and equitable workplace where all of our employees can Come as They Are. We believe that when we bring our different perspectives to work, we are truly Better Together.
Your Impact
The primary functions of this role, include but are not limited to:
1. Campaign Development & Activation: Design and implement influencer campaigns that integrate seamlessly into broader marketing initiatives.
2. Measurement & Optimization: Foster long-term, authentic relationships with influencers that embody HOKA’s values; and negotiate contracts, manage budget and oversee deliverables to ensure a success partnership.
3. Cross-Functional Collaboration: Collaborate with cross-functional teams across the Global …
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California Colorado Indiana Massachusetts Minnesota Must reside in approved states New York Oregon Pennsylvania Texas Utah Washington
Benefits/PerksBonuses Career development Competitive pay Competitive Pay and Bonuses Discounts Discounts and perks Diversity celebration Employee support Financial Planning Financial Planning and Wellbeing Growth and Development Health and Wellness Health and wellness programs Inclusive and equitable workplace Inclusive workplace Professional development Time Away from Work
Tasks- Collaborate with marketing teams
- Cross-Functional Collaboration
- Manage influencer relationships
- Reporting
Campaign Development Collaboration Communication Cross-functional Collaboration Design Financial Planning Global Marketing Influencer Marketing Innovation Interpersonal Marketing Marketing Strategy Negotiation Organization Organizational Planning Project Management Reporting Reports Social media Storytelling Strategy Training
Experience6 years
Education TimezonesAmerica/Anchorage America/Chicago America/Denver America/Los_Angeles America/New_York Pacific/Honolulu UTC-10 UTC-5 UTC-6 UTC-7 UTC-8 UTC-9