Event Marketing Manager

Who we are?  
Typeface is on a mission to help everyone express their unique imagination. We believe technology is a creative partner that empowers any company to tell their unique stories faster and easier than ever before. Generative AI platforms represent a major breakthrough to create content at tremendous speed and scale. For enterprises to successfully leverage their potential, they need to include their unique voice and style and ensure responsible AI practices. We unite content velocity with brand personalization and safety, so that every company can achieve its creative potential. We are looking for passionate individuals who want to help build a fast-growing GenAI company from the ground up.  

Why join us? 

• Bleeding edge technology: We explore uncharted territory at the intersection of art and science. We strive to revolutionize content, amplifying human creativity with cutting-edge AI in a safe and responsible way.  
• Best-in-class product: We built the leading enterprise-grade generative AI solution, so any business, from startups to Fortune 500 companies, can 10x personalized content at scale. Typeface combines the best-in-class AI platforms across the board with our own brand-personalized AI model to hyper-personalize content at scale with a responsible AI approach. 
• World-class team: Founded by the former CPO & CTO of Adobe, Abhay Parasnis, and a highly experienced team with a proven track record of building revolutionary, long-lasting AI, SaaS, and media technologists that are completely focused on customer impact.  
• Top-tier Investors: Backed by top-tier venture capital firms: Lightspeed Venture Partners, Salesforce Ventures, GV (Google Ventures), Madrona, Menlo Ventures, and M12 (Microsoft’s Venture Fund). Check out our Series B announcement. 
• Rapid customer traction: Overwhelming demand from Fortune 500 companies and popular digital-native brands from every industry. 
• Awards & recognition: Honored to be a winner of 10+ industry awards for our unique approach to enterprise GenAI, including Fast Company’s “Top 5 Next Big Things in Tech” and Adweek’s AI Company of the Year. 
   

Job summary
In this critical role, you will lead and execute a high volume of trade shows and field events directly driving pipeline growth and brand awareness. You will manage event strategy and execution, ensuring alignment with our demand generation goals and targeted ICP engagement.

Key Responsibilities:

• Develop and execute a strategic event plan aligned with pipeline goals, including high-impact “Super Bowl” trade shows, partner-driven opportunities, and sales-led field events. Use consistent criteria to prioritize and evaluate events based on ROI potential.
• Collaborate with cross-functional teams (sales, product, leadership) to define event objectives, messaging, deliverables, and participation, ensuring seamless integration with broader campaigns and a cohesive go-to-market strategy.
• Plan and manage event promotion across pre-, during-, and post-event phases, leveraging digital, social, and direct engagement tactics to maximize awareness, engagement, and conversions.
• Oversee all event logistics, including booth design, materials, shipping, on-site setup, staff schedules and training, exclusive meetings, and execution of field events, ensuring seamless delivery and exceptional attendee experiences.
• Track and analyze event performance, including S2 conversions and ROI, and provide actionable insights to refine strategies and continuously improve outcomes.
• Design memorable event experiences that set our brand apart, deepen customer and prospect engagement, and build long-term loyalty.
• Integrate events into larger campaigns for maximum visibility and impact, amplifying their effectiveness across multiple channels.
• Partner with the partner team to build a robust field strategy that strengthens collaboration and improves Lead-to-S2 conversion rates.
• Own the front-line event insights by testing messaging, demos, and customer interactions at trade shows and field events. Build cross-functional relationships with customer success, product, and sales teams to enhance pipeline health and execution.

Qualifications

To succeed in this role, you should have:

• A Bachelor's degree or equivalent experience
• 4+ years of event and field marketing experience, including managing a high volume of trade shows in a fast-paced, high-growth environment.
• Proven expertise in event logistics, project management, budget oversight, and ROI analysis, with a data-driven approach to decision-making.
• Strong vendor negotiation and management skills, including experience with venue sourcing, booth design, F&B, giveaways, and staffing.
• A creative mindset with a track record of crafting unique, high-impact event experiences.
• Exceptional collaboration skills, working cross-functionally with sales, marketing, partners, and leadership to align on objectives and deliverables.
• A desire to test, learn and grow a start up.
• Ability to travel up to , including weekends and holidays as required for event execution.
• Self-governing initiator who can drive deliverables with minimal supervision.

Base Salary

The compensation range for this role is $120,000-$150,000. Actual compensation may vary based on level, experience, and skillset as assessed in the interview process.

Benefits for Full-time Employees:

• Medical, dental, and vision insurance coverage for all employees
• Competitive salary and equity compensation
• Flexible PTO
• Parental Leave
• Hybrid schedule with company provided lunch when in office
• Opportunities for professional growth and development
• Work with a fast-growing startup and be a part of an exciting journey

Equality Opportunity Statement

Typeface is an equal opportunity employer and does not discriminate on the basis of race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, or veteran status.

Diversity & Inclusion Statement

At Typeface, we embrace everyone and believe that diversity and inclusion are essential to our success. We are committed to creating a workplace that is welcoming and inclusive for all employees, regardless of their background or identity. We value diversity in all its forms and strive to cultivate a culture where all employees can bring their best selves to work.