Engagement Marketing Growth Manager - Remote-USA

About the team

Zillow Group's acquisition of ShowingTime in 2021 represents the next step forward in the company's dedication to integrate an improved, more efficient showing process to benefit customers and partners, their clients and the real estate industry as a whole.

The new ShowingTime+ organization within Zillow Group is a market leader in developing ground breaking showing management, feedback, offer management, recruiting, transaction management and analytics solutions. Our wide array of products and services are built on technological innovations designed to bring efficiencies to all users. The company has successfully supported the evolving needs of real estate agents, teams, brokers, offices, associations and MLSs within the U.S. and Canada for more than 20 years.

About the role

In this role as Senior Engagement Marketing Manager, you will be responsible for driving adoption for Listing Showcase, a new listing tool created by ShowingTime+. In this role, you will be directly responsible for influencing growth metrics for the product with existing customers. Listing Showcase provides a differentiated, online listing display for agents to have their homes stand out on Zillow.com. 

You will be responsible for developing a multi-channel engagement strategy across email, text, web, events, etc., and ensuring the implementation of the strategy. This ideal candidate will closely monitor results, and effectively communicate and gather insights throughout the process. You will work closely with our demand generation, content, design, marketing operations and business & operations teams to create a world class experience for Listing Showcase customers across all digital channels.

Role Responsibilities

• Delivers engagement and adoption campaigns that are highly measurable and achieve set business goals. Responsible for driving revenue and adoption through creative campaigns for current Listing Showcase customers.

• Executes …