Director, Salesforce Marketing Technology (Randor, PA or Remote)

Alternate Locations: Radnor, PA (Pennsylvania)

 Work Arrangement:

Hybrid/Flexible : Work at home and use the office as appropriate for in-person collaboration.

Relocation assistance:  is not available for this opportunity.

Requisition #: 73767

The Role at a Glance

This position will provide leadership and direction to ensure group results for his/her assigned area(s) of Marketing Technology (Salesforce, Oracle, Sales platforms) . S/he directs all elements of development, innovation and support, including implementing and executing application roadmaps and developing complex programs and projects across multiple platform and application suites.
 

What you'll be doing

• Directs and enhances organizational initiatives by positively influencing and supporting change management and/or departmental/enterprise initiatives within assigned area(s) of responsibility.
• Identifies and directs the implementation of process improvements that significantly reduce workloads or improve quality across the department for his/her assigned area(s) of responsibility.
• Provides subject matter expertise to team members and internal/external stakeholders on complex assignments/projects for his/her assigned area(s) of responsibility.
• Directs and evaluates individual/team performance and takes appropriate action to meet and/or exceed performance standards for assigned area(s) of responsibility.
• Establishes and implements priorities, performance goals and objectives to ensure group results for his/her assigned area(s) of responsibility.
• Ensures that top talent is hired and retained for his/her assigned area(s) of responsibility. 
• Builds organizational capability within his/her assigned area(s) of responsibility.
• Directs & drives the development and execution of complex test plans (as applicable) to ensure accuracy & that the applications meet business needs.
• Directs the assessment and/or assesses application solution design impacts on IT infrastructure capacity, application architecture standards, future maintenance/support needs & bottom line cost-benefits in consultation with appropriate stakeholders.
• Provides comprehensive reviews of functional specifications, business requirement & test plans to ensure accurate system enhancements, optimize customer satisfaction & ensures the integrity of the platforms for his/her assigned area(s) of responsibility.
• Provides expertise and collaborates with stakeholders and management to assess, select and recommend solutions and/or approaches that will achieve business goals.
• Collaborates with appropriate project management resources on the development and execution of complex project plans, test plans and implementation plans including ensuring appropriate project resource allocations.
• Ensures that business applications meet established service level agreements.
• Serves as a subject matter expert to resolve complex application development/system analysis issues/concerns.
• Partners with stakeholders and business leaders to ensure that systems are designed, developed and implemented from a business point of view.
• Assesses and communicates in a timely and appropriate manner to management and other stakeholders regarding scope, status, risks and issues; develops mitigation plans if necessary
• Builds and maintains relationships with internal clients to better understand how technology can best support current and future business needs.
• Collaborates during the annual planning process by responding to business requests and/or recommending system enhancements then develops associated budgets and plans.
• Develops & manages budget/expenses.
• May oversee & manage vendor relationships & process to coordinate activities & ensure compliance of statement of work.
   

What we’re looking for

• 4 Year/Bachelor's degree or equivalent work experience (4 years of experience in lieu of Bachelor's) in Computer Science, Computer Information Systems, Information Systems, Information Technology or Computer Engineering or equivalent work experience (Minimum Required)
• 7+ Years experience in application development that directly aligns with the specific responsibilities for this position, including 3+ years of managerial, supervisory, and/or demonstrated leadership experience (Required)
• 5+ years' experience Email Marketing Platforms (Salesforce Marketing Cloud, Oracle Eloqua, or similar)
• 5+ years' experience Marketing Resource Management Platforms (Adobe Workfront, or similar)
• 5+ years' experience Sales Enablement Platforms (Seismic, etc.)
• Experience with other Marketing Platforms including survey tools, event hosting software, and content tools

Nice to have: 

• Salesforce Marketing Cloud Certifications
• Salesforce CRM (Sales Cloud, Service Cloud, Financial Services Cloud)

#DICE

Application Deadline

Applications for this position will be accepted through November 4, 2024, subject to earlier closure due to applicant volume.

What’s it like to work here?

At Lincoln Financial Group, we love what we do. We make meaningful contributions each and every day to empower our customers to take charge of their lives. Working alongside dedicated and talented colleagues, we build fulfilling careers and stronger communities through a company that values our unique perspectives, insights and contributions and invests in programs that empower each of us to take charge of our own future. 

What’s in it for you:

• Clearly defined career tracks and job levels, along with associated behaviors for each Lincoln leadership Attribute.

• Leadership development and virtual training opportunities

• PTO/parental leave

• Competitive 401K and employee benefits

• Free financial counseling, health coaching and employee assistance program

• Tuition assistance program

• A leadership team that prioritizes your health and well-being; offering a remote work environment and flexible work hybrid situations

• Effective productivity/technology tools and training

The pay range for this position is $105,301 - $190,000 with anticipated pay for new hires between the minimum and midpoint of the range and could vary above and below the listed range as permitted by applicable law. Pay is based on non-discriminatory factors including but not limited to work experience, education, location, licensure requirements, proficiency and qualifications required for the role. The base pay is just one component of Lincoln’s total rewards package for employees.  In addition, the role may be eligible for the Annual Incentive Program, which is discretionary and based on the performance of the company, business unit and individual.  Other rewards may include long-term incentives, sales incentives and Lincoln’s standard benefits package.

About The Company

Lincoln Financial Group helps people to plan, protect and retire with confidence. As of Dec. 31, 2023, approximately 17 million customers trust our guidance and solutions across four core businesses – annuities, life insurance, group protection and retirement plan services. As of December 31, 2023, the company had $295 billion in end-of-period account balances, net of reinsurance. Headquartered in Radnor, Pa., Lincoln Financial Group is the marketing name for Lincoln National Corporation (NYSE: LNC) and its affiliates. Learn more at LincolnFinancial.com.

Lincoln is committed to creating a diverse and inclusive environment and is proud to be an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, or veteran status. 

Follow us on Facebook, X, LinkedIn, and Instagram. For the latest company news, visit our newsroom. 

Be Aware of Fraudulent Recruiting Activities

If you are interested in a career at Lincoln, we encourage you to review our current openings and apply on our website. Lincoln values the privacy and security of every applicant and urges all applicants to diligently protect their sensitive personal information from scams targeting job seekers. These scams can take many forms including fake employment applications, bogus interviews and falsified offer letters.

Lincoln will not ask applicants to provide their social security numbers, date of birth, bank account information or other sensitive information in job applications. Additionally, our recruiters do not communicate with applicants through free e-mail accounts (Gmail, Yahoo, Hotmail) or conduct interviews utilizing video chat rooms. We will never ask applicants to provide payment during the hiring process or extend an offer without conducting a phone, live video or in-person interview.  Please contact Lincoln's fraud team at fraudhotline@lfg.com if you encounter a recruiter or see a job opportunity that seems suspicious.

Additional Information

This position may be subject to Lincoln’s Political Contribution Policy.  An offer of employment may be contingent upon disclosing to Lincoln the details of certain political contributions. Lincoln may decline to extend an offer or terminate employment for this role if it determines political contributions made could have an adverse impact on Lincoln’s current or future business interests, misrepresentations were made, or for failure to fully disclose applicable political contributions and or fundraising activities.

Any unsolicited resumes or candidate profiles submitted through our web site or to personal e-mail accounts of employees of Lincoln Financial Group are considered property of Lincoln Financial Group and are not subject to payment of agency fees.

Lincoln Financial Group (“LFG”) is an Equal Opportunity employer and, as such, is committed in policy and practice to recruit, hire, compensate, train and promote, in all job classifications, without regard to race, color, religion, sex (including pregnancy), age, national origin, disability, sexual orientation, gender identity and expression, Veteran status, or genetic information.  Applicants are evaluated on the basis of job qualifications.  If you are a person with a disability that impedes your ability to express your interest for a position through our online application process, or require TTY/TDD assistance, contact us by calling 260-455-2558.

This Employer Participates in E-Verify. See the E-Verify notices.

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