Director of Product Marketing

Who is Eleos Health?

Today, more people than ever are speaking publicly about their mental health. Whether it's ourselves, our friends and family, or even public figures, taking care of your behavioral health is no longer a taboo, it's vital, and it's only human. Eleos is on a mission to help deliver the world's most effective behavioral care through data, measurement, and personalization.

What is this opportunity?

The Director of Product Marketing is a key leadership role, serving as the bridge between our product and go-to-market (GTM) teams. Product Marketing ensures that our innovative solutions are communicated clearly and aligned with market needs. Your leadership will drive our GTM strategies, empowering clinicians by ensuring they understand how our technology makes their work easier and more impactful.

You'll be the voice that connects the dots between product features, market demands, and customer needs, creating messaging that resonates across all channels. Reporting to the VP Marketing, you'll collaborate closely with teams across the company, including Product, Sales and Customer Success teams. 

Who are you? 

You have an impressive track record of success in Product Marketing and excellent team leadership experience. You are comfortable in fast-paced environments and can confidently navigate the ambiguity and complexity of an innovative, high-growth B2B technology company. You are highly skilled at market research, positioning, messaging, and product launches. You’re assertive in setting direction and bringing others along. You're able to make the complex simple and balance speed and quality of your work product effectively. You’re data-driven and audience-focused, able to develop strategies that resonate with the market and move the needle for the business. 

How will you contribute? 

• Act as the central liaison between Product and Marketing to ensure consistent, clear messaging and accurate product positioning.
• Leverage customer insights, market research, competitive analysis, sales data and product data to continually refine our product positioning and strategy.
• Develop compelling, clear messaging that differentiates Eleos Health in the market and drives adoption among our target audiences.
• Lead the development of go-to-market strategies, ensuring our offerings meet market demands and are positioned for success.
• Partner with Product and GTM enablement teams to ensure people have the tools, training, and messaging they need to effectively communicate the value of our products to the market. Ensure all teams are aligned on product terminology, features, and benefits. 

• Lead product launches, ensuring seamless coordination across marketing, sales, and …