Director of Product Marketing

Company Overview:Eve Legal is on a mission to revolutionize the legal tech industry by providing innovative AI-driven solutions that empower plaintiff attorneys to succeed. Our values of Excellence, Visionary Innovation, and Elevation guide everything we do—from how we work as a team to how we serve our clients and their clients.
Why Join Eve Legal:As Director of Product Marketing, you’ll play a critical role in shaping the go-to-market strategy, driving product positioning, and enabling our sales and marketing teams to win in the market. You will lead efforts to deeply understand our customers, craft compelling messaging, and develop strategic narratives that position Eve as the leader in legal AI. This is an opportunity to make a significant impact on a high-growth company that is transforming the legal industry.

What You Will Accomplish:

• Product Marketing Strategy: Define and lead the product marketing strategy to drive market expansion and revenue growth across Eve’s product suite.
• Customer & Competitive Insights:  Conduct market & competitive research and develop a deep understanding of our customer’s needs that inform our GTM strategy and product roadmap.
• Content and Enablement:  Equip the GTM team with the right messaging, content, and tools to effectively communicate our value proposition to both win and retain customers.
• Product Messaging: Create clear, compelling messaging and positioning that effectively communicates Eve’s value proposition and establishes differentiation in the legal AI market.
• Product Launches: Lead the planning and execution of product launches, including GTM strategies, cross-functional coordination, and post-performance analysis to ensure adoption.

What We Are Looking For:

• Go-to-Market Expertise: Proven experience launching and positioning B2B SaaS products, preferably in AI, legal tech, or enterprise software.
• Strategic Storytelling: Ability to craft compelling product narratives and translate complex technical concepts into simple, impactful messaging.
• Enablement Leadership: Strong experience in building playbooks, sales decks, case studies, and competitor battle cards in support of an overall GTM team enablement strategy.
• Customer & Competitive Intelligence: Deep understanding of how to leverage market research, customer feedback, and competitor insights to drive positioning.
• Cross-Functional Leadership: Experience collaborating with Sales, Success, and Product teams to develop & execute an overall product marketing strategy that drives business impact.

You Will Thrive in This Role If You Have:

• A strong background in B2B SaaS Product Marketing, with a minimum of 5+ years of experience.
• Ability to to navigate ambiguity and adjust to strategies in a dynamic, fast-changing environment.
• Experience in high-growth startups, ideally in legal tech, AI, or data-driven enterprise products.
• A sense of accountability and drive to take full ownership of product marketing function and desired outcomes.
• Data-driven approach to decision-making, with experience measuring product marketing impact.

Benefits:

• 401(k) with Company Match
• Comprehensive Health, Dental, and Vision Insurance
• Unlimited PTO for work-life balance
• Professional Development Opportunities
• Monthly Lunch Stipend
• An inclusive, collaborative, and innovation-driven work environment

Compensation

• Compensation at Eve is highly competitive and determined based on experience, seniority, and considerations of both internal and external equity, as well as location. The expected compensation range for this role is $190,000-$239,000 USD annually.
• In addition to a compelling salary and performance-based bonuses, we offer an equity component that provides meaningful ownership and the opportunity to share in the company's long-term success.

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