Director, Marketing Strategy & Operations

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About Salesforce

We’re Salesforce, the Customer Company, inspiring the future of business with AI+ Data +CRM. Leading with our core values, we help companies across every industry blaze new trails and connect with customers in a whole new way. And, we empower you to be a Trailblazer, too — driving your performance and career growth, charting new paths, and improving the state of the world. If you believe in business as the greatest platform for change and in companies doing well and doing good – you’ve come to the right place.

Salesforce’s Global Field Marketing (GFM) organization is a fast-evolving team at the forefront of this mission. We currently have an opening for an experienced Director, Marketing Strategy & Operations to join GFM’s Operations team. This team provides strategic resource allocation decision support to the GFM Executive Vice President (EVP) by helping to optimize the allocation of existing resources worldwide to align with organizational priorities. As the leader of a high impact team, the Director, Marketing Strategy & Operations will set the bar for being a collaborative, trusted business partner that can operate in a fast-paced environment while maintaining high standards. This role will act as a bridge across the larger Salesforce Marketing organization, connecting strategy through effective planning and establishing key processes and standards. The Director will have direct reports and be a manager of managers.

Responsibilities

• Build Marketing Spend and Workforce Planning Functions: Ensure that marketing leaders are supported on all planning and forecasting motions by delivering a consistent set of budget management tools, enablement and reporting. Engage with cross-functional teams across Salesforce to ensure that the systems used for spend execution is efficient for field marketers.
• Resource Allocation: Lead strategic resource allocation conversations across GFM and prepare for Salesforce CMO and GFM leadership discussions.
• Business and Finance Partnership: Give insight to the business and Finance leadership to the current resource landscape and identify and recommend levers to drive operational leverage through resource prioritization and allocation.
• Decision Support: Apply strategic and systems thinking into resource planning to improve Return On Investment, including scenario and sensitivity analyses. Set up analysis frameworks and processes that take into account the impact of external factors, size of addressable markets, competitive landscape and …