Director, Brand Marketing

The Role
The Director, Brand Marketing will be responsible for defining, developing, and executing Wpromote’s overall brand positioning and strategy. As a strategic leader and key member of the marketing team, you will drive the agency’s differentiated story in the market, value proposition, and messaging, ensuring it resonates with target audiences and aligns with business objectives. You will conduct market research and collaborate directly with business unit leaders to define unique positioning for our service offerings (including proprietary media, strategy, creative, and channel approaches) to bring them to market. You’ll combine that work with creative thinking and strategy to bring Wpromote to life through integrated brand campaigns that stand out from the competition, supercharge brand awareness, elevate our brand share of voice (SOV), and solidify Wpromote's reputation as a market leader. The Director, Brand Marketing will report to the VP, Content & Communications based in Los Angeles
At Wpromote, we believe that great work is only possible with great people. Our goal is to build a better, more inclusive work environment and support our people at every stage of their careers by prioritizing a strong work-life balance through our policies and benefits listed below. As a Best Place to Work according to both Ad Age and Glassdoor and Adweek’s Fastest Growing Digital Agency, we are moving fast to expand our teams and bring new experts into the fold to keep pushing the boundaries of what’s possible in marketing.
We offer:-Remote-first culture-Unlimited PTO-Extended Holiday break (Winter)-Flexible schedules-Work from anywhere options*-100% paid parental leave-401(k) matching-Medical, Dental, Vision, Life, Pet Insurance-Sponsored life insurance-Short Term Disability insurance and additional voluntary insurance-Annual Class Pass credits and more! The anticipated annual salary for this role will range from $110,000 - $145,000, based on consideration of a wide array of factors unique to each candidate, including but not limited to skill set, years and depth of experience, education and certifications, competitive benchmarks, scope of responsibility, market dynamics, geographic location, and respective state’s salary threshold for exempt employees. The total compensation package for this role will include benefits (listed above).
*This position may be performed remotely in most states within the US, with some exclusions**While this role offers the flexibility to work remotely, we have office hubs in Los Angeles, Chicago, and New York, where you can join in on learning and development opportunities, fun events, take advantage of a space to work, and collaborate in person!***This position …