Customer & Market Insights Analyst Sr - Remote

Our work matters. We help people get the medicine they need to feel better and live well. We do not lose sight of that. It fuels our passion and drives every decision we make.

Job Posting Title

Customer & Market Insights Analyst Sr - Remote

Job Description

The Senior Customer & Marketing Insights Analyst consults and partners with key stakeholders to recommend, lead, and deliver on market research, customer insights, and voice of customer projects and programs that yield actionable, strategic insights and recommendations. The position informs strategic business decisions and helps drive a culture of data-driven, customer-centric decision making. The researcher is heavily involved in all facets of the research process, with a focus on being a trusted research partner and consultant to key stakeholders in Marketing & Communications, Client Engagement, Sales, Product Development, Operations and other departments.

Responsibilities

• Serve as an internal research and insights consultant; consult and lead research initiatives, focused on Prime’s consumer and business customers
• Establish cross-functional relationships with key stakeholders; help show the value of research and insights across the company to influence a culture of data-driven, customer-centric decision-making
• Apply strong research and business acumen to consult with key stakeholders, and translate business needs into clear research goals and appropriate research designs
• Lead and execute on all aspects of qualitative and quantitative research, including recommending methodologies, designing questionnaires and discussion guides, data collection, analysis, and reporting – for independent and collaborative projects as well as ongoing programs and custom efforts
• Analyze and interpret primary and secondary research findings and other data to create story-driven and concise deliverables and presentations that communicate actionable insights and recommendations to influence key stakeholders
• Develop influential, engaging presentations to train departments and teams on research & insights findings or practices
• support and respond to client, executive, and other high-priority research requests
• Monitor customer and industry trends; proactively inform stakeholders of trends via actionable insights and recommendations to inform strategic efforts
• Identify and recommend research vendors for specific efforts; manage vendors across all project phases
• Help develop department principles; help identify and implement process, tech, and tool improvements
• Help mentor junior analysts by providing training, feedback, guidance, and coaching
• Other duties as assigned

Education & Experience

• Bachelor’s degree in business, marketing or related area of study or equivalent combination of education and/or related work experience; HS diploma or GED is required

• 5 years of relevant experience in market research, customer …