Campaign Manager

Comcast Advertising is driving the TV advertising industry forward, from delivering ads to linear and digital audiences to pioneering the tech that makes it possible. We help brands connect with their audiences on every screen using advanced data, technology, and premium video content. Our media sales division helps local, regional, and national brands reach potential customers through multiscreen TV advertising. Our ad tech division FreeWheel provides comprehensive adtech that makes it easier to buy and sell premium video advertising across all screens, data types, and sales channels.

Job Summary

Responsible for all post-sale activities of assigned clients and associated campaigns, including post-sale stewardship, inventory management, post-sale reporting, creating a strategic make-good/under delivery plan and providing exceptional execution of client campaigns. Ensures full integration of varied knowledge to determine business and functional priorities as it relates to the client campaign. Acts as a key business partner providing oversight in a complex and critical environment for the full life-cycle of the client campaign.

Job Description

Core Responsibilities

• Manages Effectv Streaming & Addressable campaigns by identifying strategic optimization opportunities to ensure full delivery of impressions and a positive customer experience.
• Supports multi-market digital and NYI digital teams by partnering on a strategic plan to deliver campaigns in full to the optimal target audience that match client goals.
• Maintains and continuously enhances a simplified go-to-market operations strategy for Direct Response business.
• Manages and facilitates the fulfillment of larger contracts with more specific and complex requirements, revisions and copy into a traffic ready status, including transferring orders from sales to traffic/stewardship, facilitating copy instructions and related communications between clients and traffic and processing revisions as required leveraging shared services resources as appropriate. Determines when to deviate from established policies and procedures to ensure fulfillment of contract requirements.
• Acts as primary business partner to traffic and other departments, as necessary, to ensure fulfillment of any special requirements by interpreting contract requirements, researching discrepancies or inconsistencies and developing and implementing alternative solutions.
• Develops partnership with sales organization to lead all efforts to maintain and manage the execution of the entire client campaign life cycle such as making schedule changes, developing and implementing efficiencies and opportunities and acting as first responder for any client issues that arise.
• Develops and executes alternative solutions to ensure attainment of client expectations and to resolve issues for make goods/under delivery.
• Reviews and acts on pre-empt notices, oversell reports and other related inventory …