Account Executive, Digital Media Sales
Remote
About TEGNA
TEGNA Inc. (NYSE: TGNA) serves local communities across the U.S. through trustworthy journalism, engaging content, and tools that help people navigate their daily lives. Through customized marketing solutions, we help businesses grow and thrive. With 64 television stations in 51 U.S. markets, TEGNA reaches approximately 100 million people every month across the web, mobile apps, streaming, and linear television. For more information, visit TEGNA.com.
Locked On Podcast Network/TEGNA is looking for a highly motivated Account Executive - Digital Media Sales with a passion for sports to join our growing digital sales team through a dedicated role in Cleveland, OH. The hired individual will sell our multi-media marketing solutions, including sports audio podcasts and digital video streams, to local and regional businesses. Their primary focus will be selling the Ultimate Cleveland Sports Show, a YouTube-centric live and recorded daily sports program produced by WKYC in Cleveland, which delivers nearly 1 million views and listens per month. The measurement of success comes in reaching monthly, quarterly, and annual sales goals while developing new business opportunities designed to meet and exceed client expectations.
Reports to: Head of Sales for Locked On Podcast Network
Responsibilities (What You Will Do):
- Sell multi-media marketing solutions, including sports audio podcasts and digital video streams, to local and regional businesses focusing primarily on selling the Ultimate Cleveland Sports Show.
- Prospect for local and regional business and advertising agencies. Reach decision-makers, set meetings, analyze client needs, and create and deliver compelling and strategic advertising presentations that address client objectives.
- Research and stay current on all local digital and sports marketing trends and opportunities.
- Create and present strategic marketing proposals for key accounts and new business decision-makers.
- Accurately project revenues, meet and exceed monthly budgets for all product lines, and exceed annual budgets.
Requirements (What You Need):
- 2-5+ years selling radio, digital, or sports media products is preferred
- Based in Cleveland, OH
Desired Skills:
- A demonstrated track record of exceeding sales goals in on-air and/or online media
- Demonstrated knowledge of digital products with an emphasis on YouTube and how they are positioned and sold in the marketplace
- A demonstrated application and success in selling sports sponsorships or media
- A demonstrated ability to understand categories of businesses to target and prospect
- Understanding of the Cleveland and regional business community and existing relationships with potential brand and agency media buyers
- Excellent written and verbal communication skills and the ability to present multi-varied solutions to groups of people as needed
- A demonstrated ability to work with a diverse group of clients
Pay Range $55,000—$60,000 USD
Benefits:
TEGNA offers comprehensive benefits designed to safeguard the physical, mental and financial health of our employees and their families. TEGNA offers two medical plan options for full and part-time employees through Blue Cross Blue Shield of Texas, as well as access to dental and eye care coverage; fertility, surrogacy and adoption assistance; disability and life insurance.
Our 401(k) program offers full, part-time and temporary employees the opportunity to contribute 1% - 80% of their pay on a pre-tax basis to TEGNA’s 401(k). Contributions made up to the first 4% of pay are eligible for a 100% match from the company and are 100% vested from day one.
Regardless of participation in TEGNA medical plans, ALL employees and their eligible family members receive nine free virtual doctor’s appointments with a physician through Teladoc, and 12 free annual therapy sessions with a licensed clinician through Spring Health.
TEGNA offers a generous Paid Time Off (PTO) benefit as well as nine paid holidays per year.
* Some jobs are covered by a collective bargaining agreement and thus some or all of the benefits described herein may not apply. For example, some newsroom bargaining unit employees receive health and retirement benefits under plans administered by the union.
EEO statement:
TEGNA Inc. is a proud equal opportunity employer. We are proud to be an equal opportunity employer, hiring and developing individuals from diverse backgrounds and experiences to add to our collaborative culture. We value and consider applications from all qualified candidates without regard to actual or perceived race, color, religion, national origin, sex, gender, age, marital status, personal appearance, sexual orientation, gender identity or expression, family responsibilities, disability, medical condition, enrollment in college or vocational school, political affiliation, military or veteran status, citizenship status, genetic information, or any other basis protected by federal, state or local law. TEGNA will reasonably accommodate qualified individuals with disabilities in accordance with applicable law. If you are in need of an accommodation in order to submit your application, please email askhr@tegna.com
Recruiting Fraud Alert:
To all candidates: your personal information and online safety are important to us. Only TEGNA Recruiters or Hiring Managers will reach out to you regarding consideration of your application or background. Communications with TEGNA employees will either come from a TEGNA email address with a domain of tegna.com or one of our affiliate station domains.
Recruiters or Hiring Managers will never request payments, ask for financial account information or sensitive information such as social security numbers. If you are unsure if a message is from TEGNA, please email askhr@tegna.com.
Job Profile
RestrictionsBased in Cleveland, OH
Benefits/Perks401(k) matching Comprehensive health benefits Dental and eye care Fertility and adoption assistance Medical plans Paid holidays Paid Time Off Therapy sessions Virtual doctor appointments
Tasks- Analyze client needs
- Create strategic marketing proposals
- Exceed sales goals
- Prospect for local businesses
- Sell multi-media marketing solutions
Advertising presentations Client relationship management Communication Digital media sales Market Research Sales Strategy Sports marketing Youtube marketing
Experience2-5 years