2025 Summer Intern, Paid Media

Ready to make a difference?  

As an intern on the paid media team, you will support a dynamic group of subject matter experts servicing highly regulated client portfolios throughout the United States. Working closely with integrated marketing partners, you will collaborate to bring energy efficiency and utility bill savings to residential and commercial customers, including under-served and disadvantaged communities in key locales within unique service territories. 
 

The paid media intern will gain exposure to various types of paid media platforms and offerings, collaborating closely with digital and traditional media buyers, data analysts, creative traffic managers, and billing and operations specialists. In this role, you would be responsible for leveraging paid media to drive results, contributing to overall energy efficiency program performance. If you're passionate about gaining exposure to various media strategies, paid initiatives, and an integrated marketing powerhouse, we encourage you to apply and join us in delivering successful and innovative solutions for our clients.  

Our summer internship is full-time for 10-weeks beginning in early June and ending in early August. Work may be performed from any U.S. location, though preference given for those who will be located in central or eastern time zones. At this time, we are unable to provide relocation nor housing assistance.  

What you will be doing (Key Responsibilities):  

• Support integrated planning teams in the development of paid media strategies and comprehensive recommendations 

• Contribute to key deliverables, leveraging research to understand customer behavior, media buy performance data, and comprehensive campaign insights 

• Assist in the maintenance of interdepartmental documents such as insertion orders, flowcharts, creative specification sheets, and budget summaries 

• Gain working knowledge of digital advertising campaign execution across Google Ads, The Trade Desk, Meta, and other digital and social platforms  

• Work with team members to execute campaigns by trafficking creative assets to digital platforms and third-party partners 

• Seek out opportunities to identify vendors to become valued partners, cultivating relationships for long-term mutual benefits; can include offline and online media partners 

• Demonstrate the ability to keep an eye on current media trends and the capability to communicate key findings, “knowledge sharing” with internal teams 

Minimum Qualifications:  

• Currently pursuing a bachelor’s degree in advertising, marketing, communications, analytics, or related field (with anticipated graduation of August 2025 or later)

Preferred Qualifications:  

• Familiarity or experience with utilities, energy efficiency, paid media execution, and/or digital analytics and campaign performance  

• An operational understanding of marketing tactics, more …