Web Product Manager

From Fivetran’s founding until now, our mission has remained the same: to make access to data as simple and reliable as electricity. With Fivetran, customer data arrives in their warehouses, canonical and ready to query, with no engineering or maintenance required. We’re proud that more organizations continue to leverage our technology every day to become truly data-driven.

About the Role

Fivetran is building data pipelines to power the modern data stack for thousands of companies.

Fivetran’s Brand Studio is looking for a Web Product Manager to join our web design team, overseeing our web marketing properties, including www.fivetran.com. Our team creates seamless, high-impact user experiences that help prospective, new, and power users get the most out of Fivetran.

In this role, you'll define and evolve our web product strategy, collaborating closely with design and marketing teams to plan, prioritize, and execute initiatives that drive business growth.

This is a full-time position based out of our Denver, CO or Oakland, CA offices or remotely in the US.

Technologies You’ll Use

Google Analytics, Heap, Knotch, Webflow, Figma

What You’ll Do

• Assist with the planning, prioritization, and execution of web initiatives to support business objectives.
• Use data and research to identify opportunities to enhance Fivetran’s web presence.
• Partner with Demand Generation to optimize website performance across key acquisition channels, with a focus on SEO, CRO, and scalability.
• Implement personalization, A/B testing, and user research to improve user experiences.
• Work with Product and Content Marketing to ensure website content is accurate, engaging, and up to date.
• Collaborate with Marketing and Design to create high-performing site experiences for campaigns, product launches, tests, and evergreen programs.
• Stay ahead of web experience trends and share key insights with the team.

Skills We’re Looking For

• Exceptional communication and collaboration skills, with the ability to align cross-functional teams.
• Strong attention to detail and a process-driven mindset, ensuring smooth execution of web initiatives.
• Solid project management and organizational abilities, with experience managing multiple high-velocity projects.
• Experience with Webflow (or similar CMS platforms) is a plus.
• A user-first, data-driven approach to optimizing web experiences.
• Proficiency in web analytics and the ability to translate insights into actionable strategies.
• Knowledge of audience segmentation, A/B testing, multivariate testing, and other optimization methodologies.
• Ability to adapt quickly to new challenges, shifting priorities, and evolving business needs.
• An inclusive mindset with the ability to synthesize diverse perspectives into a cohesive strategy.

#LI-REMOTE #LI-MC1

The pay range displayed on this job posting reflects the minimum and maximum target for new hire salaries for the target position and level. Our pay ranges are determined by role, level, and location. Our job titles may span more than one career level. Within the range, individual pay is determined by additional factors, including job-related skills, experience, relevant education or training, business need, market demands. The pay range is subject to change and may be modified in the future. Your recruiter can share more about the specific pay range for your location during the hiring process.

Perks and Benefits

• 100% employer-paid medical insurance*
• Generous paid time-off policy (PTO), plus paid sick time, inclusive parental leave policy, holidays, and volunteer days off
• RSU stock grants*
• Professional development and training opportunities
• Company virtual happy hours, free food, and fun team-building activities
• Monthly cell phone stipend
• Access to an innovative mental health support platform that offers personalized care and resources in areas such as: therapy, coaching, and self-guided mindfulness exercises for all covered employees and their covered dependents.

*May vary by country and worker type - please reach out to your recruiter for more information

Click here to learn more about Fivetran's Benefits by Region.

We’re honored to be valued at over $5.6 billion, but more importantly, we’re proud of our core values of Get Stuck In, Do the Right Thing, and One Team, One Dream. Read about us in Forbes.     

Fivetran brings together high-quality talent across the globe to make data access as easy and reliable as electricity for our customers. We value and recognize that our customers benefit from having innovative teams made of people from many backgrounds, experiences, and identities. Fivetran promotes diversity, equity, inclusion & belonging through attracting, recruiting, developing, and retaining a diverse workforce, not only because it is the right thing to do, but because it helps us build a world-class company to better serve our customers, our people and our communities.

To learn more about Fivetran’s culture and what it’s like to be part of the team, click here and enjoy our video.

To learn more about our candidate privacy policy, you can read our statement here.

We are committed to ensuring that all candidates have an equal opportunity to participate in our interview process. If you require accommodations at any stage of the process due to a disability, medical condition, or any other circumstance, please don't hesitate to submit your request by filling out this form. We will work with you to provide reasonable accommodations to facilitate your participation and ensure a fair and accessible interview experience. Your request and any information provided will be kept confidential and will not impact your candidacy. We look forward to hearing from you and accommodating your needs to the best of our ability.