Strategic Communications Lead - Heavy Industry

Job Description:

Overview:  

RMI is seeking a Communications & Marketing Lead to support the creation and execution of communications plans that drive the conversation around climate action and the energy transition. They will make use of diverse digital channels, events and media to advance RMI’s approach to decarbonizing the highest-emitting industrial sectors and target key audiences and stakeholders, such as policymakers, media, and the public.   

A successful hire will be a strong team player who enjoys bringing communications strategies to life by leveraging RMI data, research, and subject matter experts working on aviation, cement and concrete, chemicals, trucking, shipping, steel and more. In addition, the Communications Lead will partner with RMI editorial, design, events, traditional and digital media, and web staff to develop the most effective messages, resources, and campaigns.  

RMI’s industrial decarbonization technical experts work globally with industry, governments, and civil society across heavy industry and long-haul transport sectors, to (1) inspire corporate leadership, (2) advance the most important climate policies, (3) develop and implement state and corporate climate strategies, and (4) stimulate innovation and foster technology break-through. 

An ideal candidate will have at least 3 to 5 years of experience in communications, marketing, or journalism, with a passion for storytelling. A strong connection to RMI’s mission and expertise in energy, industry or corporate sustainability is highly desired. This position reports directly to the Strategic Communications Manager. 

Specific Roles and Responsibilities 

• Execute communications plans and strategies with clear goals, target audiences, and tactics, supporting the strategic vision of RMI communications  

• Work as liaison between program staff, external partners, and in-house communications teams to execute on project development and publication from start to finish 

• Build and update media lists and research new reporters to proactively connect with; develop media and event briefing materials for experts  

• Draft compelling and relevant pitches for reporters 

• Support program staff on drafting and reviewing op-eds, articles, event talking points, statements, social media posts, and other forms of thought leadership content for spokespeople 

• Manage and grow initiative LinkedIn channels and digital presence  

• Advise on and maintain LinkedIn and other social platforms for key program spokespeople to increase the team leadership’s public presence 

• Identify and pitch experts for public speaking opportunities and promote their participation 

• Work with program, web and editorial teams to update and optimize web pages and resources 

• Identify stories and develop written content to advance RMI’s overall brand goals 

• Proactively identify and leverage news-making moments, milestones, and impacts to drive awareness and interest in the program among target audiences 

• Maintain program editorial calendar to ensure all program communications activities are coordinated with central communications team, including external publications, speaking engagements, media pitching, and digital and social media campaigns 

• Help develop and report against metrics of success and track activities against outcomes and impact 

• Coordinate with program’s external partner communications, marketing, and events teams to ensure maximum reach and impact of projects and staff participation (as needed) 

• Manage external contractors such as editors, designers, videographers, and social media influencers to execute projects from start to finish 

Minimum Qualifications 

• 3 to 5 years of experience in communications, public relations, marketing, or journalism disciplines 

• Excellent initiative, follow-through, and project management skills 

• Strong writing, editing, and verbal communications skills 

• Passion for storytelling and messaging around complex issues 

• Experience working on digital campaigns, event marketing, and social media initiatives  

• Experience with graphic design (Adobe Creative Suite and Canva), video, Salesforce, and WordPress is a plus  

• Experience working on energy and climate policy, in journalism, or in non-profit communications is a plus    

Additional Details 

• Meticulous attention to detail  

• A strong team player with excellent interpersonal/collaborative skills with staff and counterparts at all organizational levels and with external partners  

• Passion for RMI's mission and theory of change to transform the global energy system 

• High intellectual curiosity     

• Ability to multitask and prioritize    

Location    

We are a remote-ready company with team members around the globe. Our beautiful and welcoming offices are available for meetings or focused work, whether you are traveling through or living nearby. Our U.S. offices are in New York City; Washington DC; Oakland, California; Boulder, Colorado, and Basalt, Colorado. This role can be located from anywhere in the continental United States.  

We provide you with the essential IT equipment plus a one-time home technology payment and a monthly work from home/commuter allowance to ensure you have a comfortable home office set up and necessary supplies.  

We love seeing each other in person! We occasionally gather for shared time together like retreats and learning experiences. Be ready to travel for occasional in-person meetings (and of course, we cover travel costs). Some roles may require more travel, which will be discussed during the hiring process. 

Benefits 

We offer a comprehensive benefits package including: 

• Medical, Dental, Vision Insurance   

• 403b Retirement Options (5% match, with no vesting schedule)  

• Life, AD&D, Short Term and Long-Term Disability   

• Commuter and Wellness Benefits 

• Professional and personal development (including LinkedIn Learning access)   

• Generous paid time off 

• Parental leave 

• Casual work environment   

Compensation 

RMI compensates based on the level and requirements of the role. Salary within our ranges may also be determined by your education, experience, knowledge, skills, and abilities, as required by the role, as well as internal equity and alignment with market data. The salary range for this position is $68,092-$83,924.  

Diversity 

We strive for a level of diversity that reflects the communities we serve. Achieving this—regardless of ability, race, ethnicity, ancestry, age, gender, sexual orientation, religion, veteran status, socioeconomic class, educational attainment or other social identities—is critical to the success of each RMI-er and collectively as an organization. This ensures that we:     

• Have the different array of thinking that comes from diverse backgrounds and cultures, enabling us to solve some of the world’s greatest challenges    

• Strive for a culture of inclusion and belonging by treating others with dignity, respect and appreciation enabling them to feel welcomed, supported and valued 

• Effectively connect, communicate, and build long-lasting relationships with decision makers, stakeholders and constituents within diverse communities   

Rocky Mountain Institute is an Equal Opportunity Employer.  All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or status as a protected veteran.     

RMI is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees.