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Sr. Vice President of Marketing - (Remote - US)

New York, New York, United States - Remote

Mediavine is seeking an experienced SVP of Marketing to join our growing Revenue department.

About Mediavine

Mediavine is a fast-growing advertising management company representing over 10,000 websites in the food, lifestyle, DIY, and entertainment space. Founded by content creators, for content creators, Mediavine is a Top 20 Comscore property, exclusively reaching over 125 million monthly unique visitors. With best-in-class technology and a commitment to traffic quality and brand safety, we ensure optimal performance for our creators.

Mission & Culture

We are striving to build an inclusive and diverse team of highly talented individuals that reflect the industries we serve and the world we live in. The unique experiences and perspectives of our team members is encouraged and valued. If you are talented, driven, enjoy the pace of a start-up like environment, let’s talk!

Position Title & Overview:

As the Senior Vice President (SVP) of Marketing, you will be a key member of the executive leadership team, responsible for developing and executing comprehensive marketing and communication strategies to drive brand awareness, differentiation, and company growth. In this role, you will lead a team of marketing professionals to contribute to the growth of our publisher base, establish strategic partnerships and drive revenue growth. Your ability to analyze industry trends, translate strategy into actionable plans and deliver a multi-year roadmap will be essential to your success in this role and the long-term success of Mediavine.

 As SVP of Marketing, you’ll have the ability to innovate with new marketing approaches that resonate with our publisher community and industry partners. You’ll play a pivotal role in amplifying Mediavine’s voice in programmatic advertising, thought leadership and digital publishing. This role will report directly to our Chief Revenue Officer.

Essential Responsibilities:

  • Develop and execute comprehensive marketing strategies aligned with Mediavine’s vision for growth, ensuring alignment across the company to drive long-term goals
  • Lead targeted marketing initiatives to enhance brand awareness, strengthen Mediavine’s position in the marketplace and drive revenue growth 
  • Collaborate with cross-functional teams, including sales, publisher success, engineering and operations teams to integrate successful marketing strategies and enhance customer experience
  • Lead a high-performing marketing team, fostering a culture of innovation and collaboration, while empowering team members to reach their full potential
  • Lead strategic marketing efforts across multiple areas: 
    • Branding: Maintenance and evolution of the company's brand identity, ensuring consistency across all channels and touch points
    • Demand Generation: Drive …
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