Sr. Product Manager - Growth

Sr. Product Manager - Growth

Remote - based in the US on EST

TROOP is a group meeting planning and travel management platform that helps companies bring teams together for in-person meetings. The experience starts with TROOP’s award-winning Intelligent Destination Recommendations, which use advanced algorithms to help meeting planners pinpoint the perfect meeting destination, considering travel time, climate impact, budget, lodging availability, and safety factors for all attendees.

Using TROOP, companies have saved millions in travel costs, employee time, and carbon emissions, making it possible for people to meet and build stronger relationships with their colleagues, clients, and partners, even in times of tightening budgets and travel restrictions.

Why TROOP?

TROOP believes in the power of shared experiences and the unifying impact of in-person meetings. We are on a mission to bring people together by transforming the meeting planning process.

At TROOP, we have ambitious goals to be the leading provider of end-to-end meeting planning tools. We started by inventing a completely new way for people to decide where to meet, but for us, the destination is just the beginning. We’re developing more innovative solutions that make it easier than ever to organize and host successful group meeting experiences.

TROOP's Culture?

TROOP is an international, remote-first company. Our colleagues are spread across the globe, with entities in Spain, South Africa, the UK, and the United States. Our culture is rooted in an African philosophy called "Ubuntu," which means "I am because we are." It refers to an environment of interdependence through trust. We call ourselves TROOPers, and we are people who seek adventure, challenge the status quo, enjoy innovating, and want to be part of something special. We are doers who roll up our sleeves and get into the details; we own the problem and only stop once it is solved.

TROOP is hiring for an experienced Growth Product Manager to join our dynamic team at an exciting time in our product journey. As a Senior Product Manager for TROOP, you will play a pivotal role in shaping the direction of our product and driving our mission of making it easy to bring people together for in-person meetings. We’re looking for a Product Manager with a strong track record of driving Product-Led Growth (PLG) go-to-market strategies that accelerate adoption and scale growth through self-serve, user-centric solutions.

What you'll be doing:

• Define and drive a PLG strategy: Shape a product vision and roadmap aligned with PLG principles to maximize user acquisition, activation, and expansion directly through product experiences.
• Optimize for user-driven growth: Partner closely with the growth team to build a seamless onboarding flow, foster in-product discovery, and design self-serve experiences that convert users to higher tiers of engagement.
• Leverage customer insights and data: Conduct market and user research to identify pain points and opportunities, using data analytics to validate insights and refine product decisions.
• Experimentation and iteration: Lead A/B testing and rapid experimentation cycles to refine product features based on real-time feedback, maximizing user engagement and retention.
• Cross-functional collaboration: Collaborate with engineering, design, data, and customer success teams to launch and iterate on high-impact features that align with PLG metrics and goals.
• Define and track PLG metrics: Set and monitor key performance indicators, including activation, retention, and monetization rates, and use data-driven insights to iterate and optimize features.
• Drive user engagement and onboarding: Enhance and own the user journey, ensuring an intuitive experience that guides users to discover value quickly and achieve their desired outcomes with minimal friction.
• Champion product innovation: Stay current with PLG and SaaS trends, leveraging insights from market research and competitor analysis to identify new opportunities for differentiation.

Requirements

• 5+ years of Product Management experience within B2B SaaS startups/scale-ups, with hands-on PLG experience.
• Proven PLG success: Demonstrated ability to drive growth through self-serve product initiatives, experimentation, and user-centric design.
• Exceptional communication and collaboration skills: Comfortable working cross-functionally and influencing stakeholders to achieve PLG goals.
• Experience with go-to-market strategies for product launches, especially in PLG contexts that prioritize in-product marketing and user adoption.
• Experience in managing partnerships and integrations with third-party platforms and services, with a demonstrated ability to collaborate with external stakeholders.
• Familiarity with API integration and the technical aspects of building and maintaining integrations.

Preferred Experience

• Experience with mobile product management, including native mobile app development
• Experience within Business Travel/Events/Meetings SaaS platforms.

Benefits

💻 Remote-first within our hubs: TROOP operates remotely with frequent in-person engagements, focusing on scaling within our legal entities in Spain, South Africa, the US, and the UK.

🚀Join the Pioneering Team: As part of the initial team at TROOP, you'll be at the forefront of an extraordinary adventure. Picture yourself shaping the future of a fast-growing technology company where your ideas and contributions truly make a difference.

🎨 Discover an Incredible, Supportive Team and Diverse Culture: Prepare to be amazed by the exceptional individuals who form TROOP's team. Collaborate with brilliant, multicultural minds, where diverse backgrounds unite for unparalleled collaboration.

📈 Supported by Top Investors: TROOP's remarkable journey is backed by prestigious investors, such as the Madrona Group. Join forces with a company that has garnered the trust and support of the best in the industry. Read more about TROOP's Executive Chairman Steve Singh (Co-founder of Concur).

⏰ Paid Time Off: We provide a generous PTO policy of 23 days per year, allowing you ample opportunity to relax, recharge, and have some well-deserved fun.

🩺 Healthcare Insurance: Healthcare insurance is provided and administered via DEEL/Aetna. We offer 3 plans and provide anywhere from 70-80% coverage monthly.

🦷 Dental + Vision Insurance: Dental and Vision insurance is provided and administered via DEEL/Guardian(VSP), we offer one plan for each and provide 90% coverage monthly.

🪂Life Insurance: Life Insurance is provided and administered through DEEL/Guardian and we cover 100% of the cost.

💜Access to TalkLife: We offer access to “Talk Life” as a 100% free, anonymous platform where employees connect with others at any time for peer-to-peer support, offering and receiving advice, empathy, and encouragement regarding any situation on their mind. It is a complement to professional help and is available 24/7.

💚 Mental Health Budget: Yearly budget assistance for mental health support for all our employees.

☀️Unforgettable Adventures: At TROOP, we cherish the bonds we create and the time we spend together. Each year, we embark on an incredible offsite to a surprise location, courtesy of TROOP. You'll have the opportunity to explore new cultures, create lasting memories, and bond with your colleagues in a unique and exciting way.

💵  Compensation: The range is between $120,000 - $180,000. The final salary offer will depend on various factors unique to each candidate. These factors include educational background, specific skills, and professional experience. Additionally, the scope of the role and the candidate's geographic location will also be considered. All of these elements will be thoroughly evaluated during the selection process.