Sr. Marketing Analyst

About Life360

Life360’s mission is to keep people close to the ones they love. Our category-leading mobile app and Tile tracking devices empower members to protect the people, pets, and things they care about most with a range of services, including location sharing, safe driver reports, and crash detection with emergency dispatch. Life360 serves approximately 66 million monthly active users (MAU) across more than 150 countries. 

Life360 delivers peace of mind and enhances everyday family life with seamless coordination for all the moments that matter, big and small. By continuing to innovate and deliver for our customers, we have become a household name and the must-have mobile-based membership for families (and those friends that basically are family). 

Life360 has more than 500 (and growing!) remote-first employees. For more information, please visit life360.com.

Life360 is a Remote First company, which means a remote work environment will be the primary experience for all employees. All positions, unless otherwise specified, can be performed remotely (within the US and Canada) regardless of any specified location above. 

About The Team

The Data & Analytics team is a centralized team of Data professionals which includes Analytics, Data Engineering and Data Science. While belonging to a close-knit team of fellow data professionals, each Life360 Analyst will partner with one or more business units within the company on a long-term basis, contributing as a thought leader, establishing domain expertise and developing cross-functional relationships while collaborating to solve business problems with our data.

About the Job

Life360 is looking for an experienced Marketing Analyst to join our team. The successful candidate will partner with Marketing leaders to leverage data, analytics and insights to drive new marketing opportunities with Brand, Personas and Lifecycle Marketing teams. An ideal candidate will leverage both their technical expertise and prior Marketing experience to: drive new sales and brand marketing campaigns, test and optimize improvements to the customer journey, design outreach experiments and collaborate with Marketing managers to gain new insights into our users. 

For candidates based in the US, the salary range for this position is $130,000 to $170,000 USD. For candidates based in Canada, the salary range for this position is 138,000 to 165,000 CAD. We take into consideration an individual's background and experience in determining final salary- therefore, base pay offered may vary considerably depending on geographic location, job-related knowledge, skills, and …