Sr. Manager, Growth Marketing
US - CA Remote Goleta, United States
At Deckers Brands, Together, Every Step is a promise kept that every employee can bring their authentic self, is valued and supported, as a whole person, at work and beyond. Together, Every Step is how we continue to deliver exceptional business results, experience an amazing place to work, and have a positive impact on the communities and world around us.
Job Title: Sr. Manager, Growth Marketing
Reports to: Director, DTC & Digital Marketing
Location: Remote – US
Interested applicants must reside in one of the following approved states:
Arizona, California, Colorado, Connecticut, Massachusetts, Minnesota, New Jersey, New York, Oregon, Texas, Wisconsin
The Role
The Senior Manager Growth Marketing will be responsible for developing and executing the overall growth strategy for Decker’s Emerging Brand division; Teva and AHNU. This is a high-impact, strategic role that will work closely with the leadership team to define, prioritize, and drive marketing efforts aimed at customer acquisition, engagement, and retention. In this role, you will lead a team of marketing professionals and will be responsible for driving growth initiatives, optimizing marketing channels, and ensuring alignment between brand and commercial needs.
We celebrate diversity--of your background, your experiences and your unique identity. We are committed to ensuring an inclusive and equitable workplace where all of our employees can Come as They Are. We believe that when we bring our different perspectives to work, we are truly Better Together.
Your Impact
The primary functions of this role, include but are not limited to:
Lead the creation and implementation of growth marketing strategies for both Teva & AHNU, ensuring alignment with brand objectives and business needs.
Develop and oversee data-driven marketing campaigns across various channels (paid social, OOH, email, programmatic, PPC/PLA, etc.), optimizing for demand generation, conversion, and revenue growth. Manage, mentor, and inspire a team of digital marketers, providing guidance, feedback, and support to foster their professional growth and ensure high performance. Identify future leaders and create strong succession plan. Utilize analytics tools to track and measure the performance of marketing campaigns, providing regular reports on key metrics such as CAC, ROI, and growth KPIs. Continuously optimize campaigns based on data-driven insights.
Who You Are
Strategic Thinker Leadership and Team Management Communication and Collaboration
We’d love to hear from people with
- Bachelor’s degree in Business, Marketing, Economics or relevant experience
- 8+ years in marketing/digital marketing
- Experience leading a team of 2 or more
What We'll Give …
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California Colorado Massachusetts Minnesota Must reside in approved states New York Oregon Texas
Benefits/PerksBonuses Career development Competitive pay Competitive Pay and Bonuses Discounts Discounts and perks Employee Discounts Financial Planning Financial Planning and Wellbeing Growth and Development Growth Opportunities Health and Wellness Health and wellness programs Inclusive and equitable workplace Professional development Time Away from Work Time off
Tasks- Analyze campaign performance
- Develop growth strategies
- Manage and mentor team
- Optimize campaigns
- Optimize marketing efforts
- Oversee marketing campaigns
Analytics Analytics tools Campaign Management Collaboration Communication Customer acquisition Data analysis Digital Marketing Engagement Strategies Financial Planning Growth Marketing Leadership Marketing Marketing optimization Marketing strategies Planning Reports Strategy Team Leadership Team Management Training
Experience8 years
EducationBachelor's degree Business Marketing
TimezonesAmerica/Anchorage America/Chicago America/Denver America/Los_Angeles America/New_York Pacific/Honolulu UTC-10 UTC-5 UTC-6 UTC-7 UTC-8 UTC-9