Sr. Director / VP of Marketing
Remote - US
Good marketing tells a compelling story, allows companies of any size to make their voice heard, exposes consumers to products they never knew existed, and magic-tastically drives exponential action thatās larger than the spend.Ā
Misen is looking for a Sr. Director or VP of Marketing to grow our audience with deep segmentation and powerful content, taking incremental bets on everything from programmatic ad tweaks to OOH brand marketing - and anything in between.
Iām Michael, Misenās CEO; Iāll be your sounding board, protector, and VC - in that order. Because weāll be working so closely together, I think weāll get a better fit with a JD thatās written as a personal match and not a soulless list of qualifications. Your first call back will be from me, and weāll nerd out just 5 minutes in. I canāt wait to meet you.
The ideal candidate is someone who is all in:
Needs a brand that moves faster and is willing to take incrementally bigger risks.
Wants to market products that customers donāt just like, they love.
Has a burning desire to build and defend an industry leading LTV.
Assumes very little, questions nearly everything, and uses data to back up decisions even if itās after a gut-based test.
Is excited to take on a lot. In the next 90 days, we're launching a new Kickstarter campaign, our 1st retail partner, search and social at scale. In the next 120 days weāre adding 10 new products. The most exciting stuff we canāt even share publicly - yet :)
Why are there two titles?
We value āshow meā over ātell meā at Misen. This means that we only hire those who can both think strategically and do the work. That hybrid muscle usually atrophies as marketers progress in their careers, so weāre looking for a Sr. Director that wants to be a VP, or a VP who wants to be a CMO.Ā
Who is Misen?
Our mission is to create unreal cookware for real people - at an unreal price.Ā We believe a better tool makes any job easier; our thoughtfully designed and premium-quality kitchen tools make cooking easier, less stressful, and more fun.
Our name comes from āmise en placeā ā a culinary term that means āto put in place.ā Chefs use the term to describe the process of setting up their stations before service. Misen is an ode to ā¦
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Regions Countries SkillsBrand marketing Content Creation Marketing Programmatic Advertising Segmentation
Tasks- Develop marketing strategy
- Execute marketing campaigns
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