Sr. Analyst, Global Consumer Insights
US - CA Remote Goleta, United States
At Deckers Brands, Together, Every Step is a promise kept that every employee can bring their authentic self, is valued and supported, as a whole person, at work and beyond. Together, Every Step is how we continue to deliver exceptional business results, experience an amazing place to work, and have a positive impact on the communities and world around us.
Job Title: Sr. Analyst, Global Consumer Insights
Reports to: Sr. Director, Global Consumer Insights
Location: Remote – Goleta, CA; Los Angeles, CA preferred
Interested applicants must reside in one of the following approved states:
Arizona, California, Colorado, Indiana, Massachusetts, Minnesota, New York, Oregon, Pennsylvania, Texas, Utah, Washington
The Role
The Deckers Global Consumer Insights team provides a holistic understanding of the consumer—their needs, attitudes, and behaviors. We build broad and deep understanding of our consumers across the globe, and we enable our brands to consistently surprise and delight through superior product and brand relationships by putting the consumer at the start of everything we do.
We are looking for a Sr Analyst who is passionate about uncovering the “why” behind consumer behavior and marketplace dynamics. This role will support and drive a variety of custom consumer research efforts across a range of departments to impact product creation, marketing, marketplace and brand strategy – with a specific focus on Deckers Emerging Brands portfolio (Teva & Ahnu).
We celebrate diversity--of your background, your experiences and your unique identity. We are committed to ensuring an inclusive and equitable workplace where all of our employees can Come as They Are. We believe that when we bring our different perspectives to work, we are truly Better Together.
Your Impact
The primary functions of this role, include but are not limited to:
- Championing the consumer and anticipate consumer research needs throughout the go-to-market process
- Providing support on a variety of quantitative and qualitative research projects, including questionnaire design, data analysis, and focus group management
- Managing multiple external clients and research suppliers to develop robust approaches that solve complex business questions
- Ensuring that all outputs are actionable, grounded in consumer knowledge, and guided by a broader understanding of business context and strategic initiatives
Who You Are
- A thinker who combines analytical and creative skillsets to solve complex problems
- A person with a strong understanding of market research principles
- A person with strong interpersonal and communication skills who is comfortable working in ambiguous environments
- Willing to travel as …
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California Colorado Indiana Massachusetts Minnesota Must reside in approved states New York Oregon Pennsylvania Texas Utah Washington
Benefits/PerksBonuses Career development Competitive pay Competitive Pay and Bonuses Discounts Discounts and perks Financial Planning Financial Planning and Wellbeing Growth and Development Health and Wellness Health and wellness programs Inclusive and equitable workplace Professional development Time Away from Work Wellbeing support
Tasks- Analysis
Analysis Analytical Brand Strategy Communication Consumer Insights Creative Thinking Data analysis Design Financial Planning Go Interpersonal Marketing Market Research Planning Qualitative Research Quantitative research Reports Storytelling Strategy Time Management Training
Experience4-5 years
Education TimezonesAmerica/Anchorage America/Chicago America/Denver America/Los_Angeles America/New_York Pacific/Honolulu UTC-10 UTC-5 UTC-6 UTC-7 UTC-8 UTC-9