Solutions Marketing Manager

Who we are:

Tinuiti is the largest independent performance marketing firm across Streaming TV, Google, Meta, and Amazon, with almost $4 billion in digital media under management and over 1,200 employees. With industry-leading expertise in search, social, Amazon and marketplaces, addressable TV, mobile apps, Influencer, Lifecycle, and more, Tinuiti understands that success requires both strategy and channel expertise. Our goal when we come to work every day is simple - to grow happiness. For our clients, their customers, our people and our partners. Growing happiness guides everything we do and our core values - Unleash Greatness, Never Stop Learning, Ignite Your Passion, Thankful Living, and Inspire Innovation & Change - inspire us to maintain a culture where our people take pride in their work and have fun doing it.

We support 100% remote work for this role!

We’d love to hear from you if:

Research shows that while men apply to jobs when they meet an average of 60% of the criteria, women and other marginalized folks tend to only apply when they check every box. So if you think you qualify, but don't necessarily meet every single point on the job description, please still get in touch.

What You’ll Be Doing:

• Develop and lead marketing plans focused on driving lead generation and demand for Tinuiti’s TV, Audio & Display (TVAD) and Commerce/Retail Media solutions, with a heavy focus on differentiation in the market.

• Collaborate with various teams such as innovation and growth, product marketing, integrated marketing, content marketing, and sales. Ensure our marketing efforts for solutions align with our business goals and overall market strategy.

• Lead the execution of targeted campaigns to elevate awareness and drive growth for TVAD and Commerce solutions through a variety of channels, including email, social, and industry events.

• Manage the development of high-impact collateral, such as case studies, sales sheets and thought leadership that highlights the value of Tinuiti’s solutions and supports sales enablement.

• Analyze marketing efforts, providing insights and recommendations to improve engagement, lead generation, and conversion rates

• Maintain a deep knowledge of key industry trends in TVAD and Commerce to ensure messaging remains competitive and relevant.

We’d love to hear from you if:

Research shows that while men apply to jobs when they meet an average of 60% of the criteria, women and other marginalized folks tend to only apply when they check every box. So if you think you qualify, but …