Social Media Lead
Mexico
Position: Social Media Lead
Working hours: 9am - 5pm EST (flexible)
Company location: USA (remote)
Salary: USD$20k - $33k / year + PTO
Candidates location: Latin America (LATAM)
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At the forefront of men's health and telemedicine, the company is dedicated to helping middle-aged men live longer and healthier lives through innovative medical solutions.
As a Social Media Lead, you will spearhead our efforts to deepen connections with our audience, expand our brand presence, and drive meaningful engagement across all our digital platforms. This role offers the unique opportunity to shape the narrative and voice of a rapidly growing health brand that is on a mission to serve 10 million clients by 2028.
If you're passionate about making a tangible impact through social media and thrive in a dynamic, fast-paced environment, we want to hear from you. Join us and contribute to a venture where your work directly supports a life-changing mission.
RESPONSIBILITIES
Social Media Strategy and Management:
Audit current social media channels, strategize improvements, and execute engaging content plans.
Monitor and refine strategies based on analytics to maximize reach and engagement.
Community Engagement and Growth:
Participate in and lead discussions in relevant online communities.
Foster and expand our network with influencers to enhance brand visibility.
Collaborative Content Development:
Work closely with our teams to ensure consistent, high-quality content that aligns with our brand’s mission.
Leadership and Crisis Management:
Manage responses to social media crises and feedback.
Oversee and develop a team of social media professionals to scale our efforts.
REQUIREMENTS
Experience managing and growing organic social media presence across platforms like Instagram, Facebook, TikTok, X, and LinkedIn.
Strong ability with:
Content creation (creative, design, video...)
Community management skills
Analyze social media data and adjust strategies accordingly.
Proven experience working collaboratively with multiple teams (creative, customer service, and product), to ensure a cohesive brand experience.
NICE TO HAVE
Experience with influencer marketing and social media advertising.
Skills in video content creation and familiarity with the latest social media platforms and trends.
Strategic thinking with potential to lead and grow a team.
COMPENSATION & BENEFITS
Salary: USD $20,000 - $33,000 per year
Equity options
PTO (Paid Time Off) (>2wks/yr)
Remote work
Health insurance ($500/yr)
Personal development: budget for books, courses, coaching ($400/yr)
Wellness budgets: budget for gym, health apps ($400/yr)
THE CULTURE
They are committed to innovation and integrity. We seek individuals …
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Candidates location
Benefits/PerksEquity options Health insurance Paid Time Off Personal development budget PTO Remote work Wellness budget
Tasks- Lead team
Analytics Community Engagement Community Management Content Creation Crisis Management Influencer Marketing Social media management Social Media Strategy Strategic Thinking
Experience3 years
TimezonesAmerica/Cancun America/Hermosillo America/Mexico_City America/Tijuana UTC-5 UTC-6 UTC-7 UTC-8