Social Media Lead

Position: Social Media Lead

Working hours: 9am - 5pm EST (flexible)

Company location: USA (remote)

Salary: USD$20k - $33k / year + PTO

Candidates location: Latin America (LATAM)

• Upload your resume in English, please

At the forefront of men's health and telemedicine, the company is dedicated to helping middle-aged men live longer and healthier lives through innovative medical solutions.

As a Social Media Lead, you will spearhead our efforts to deepen connections with our audience, expand our brand presence, and drive meaningful engagement across all our digital platforms. This role offers the unique opportunity to shape the narrative and voice of a rapidly growing health brand that is on a mission to serve 10 million clients by 2028.

If you're passionate about making a tangible impact through social media and thrive in a dynamic, fast-paced environment, we want to hear from you. Join us and contribute to a venture where your work directly supports a life-changing mission.

RESPONSIBILITIES

• Social Media Strategy and Management:

  • Audit current social media channels, strategize improvements, and execute engaging content plans.

  • Monitor and refine strategies based on analytics to maximize reach and engagement.

• Community Engagement and Growth:

  • Participate in and lead discussions in relevant online communities.

  • Foster and expand our network with influencers to enhance brand visibility.

• Collaborative Content Development:

  • Work closely with our teams to ensure consistent, high-quality content that aligns with our brand’s mission.

• Leadership and Crisis Management:

  • Manage responses to social media crises and feedback.

  • Oversee and develop a team of social media professionals to scale our efforts.

REQUIREMENTS

• Experience managing and growing organic social media presence across platforms like Instagram, Facebook, TikTok, X, and LinkedIn.

• Strong ability with:

  • Content creation

  • Community management skills

  • Analyze social media data and adjust strategies accordingly.

• Proven experience working collaboratively with multiple teams (creative, customer service, and product), to ensure a cohesive brand experience.

NICE TO HAVE

• Experience with influencer marketing and social media advertising.

• Skills in video content creation and familiarity with the latest social media platforms and trends.

• Strategic thinking with potential to lead and grow a team.

COMPENSATION & BENEFITS

• Salary: USD $20,000 - $33,000 per year

• Equity options

• PTO (Paid Time Off) (>2wks/yr)

• Remote work

• Health insurance ($500/yr)

• Personal development: budget for books, courses, coaching ($400/yr)

• Wellness budgets: budget for gym, health apps ($400/yr)

THE CULTURE

They are committed to innovation and integrity. We seek individuals who are:

• Passionate about our mission to extend men's lives.

• Resourceful, with a knack for overcoming challenges creatively and effectively.

• Dedicated to maintaining high ethical standards and transparency.

• Driven by a desire to achieve excellence and continuous self-improvement.