Shopify E-commerce/Email Marketing Strategist (REMOTE)

***This is a fully remote position***

What Acadaca Is All About:

Founded in 2002, Acadaca is a 60-person boutique eCommerce agency with a broad spectrum of clients including fashion, beauty, lifestyle, media and B2B. Acadaca runs its primary operation out of downtown Manhattan, in NoHo, with satellite locations in LA, Colorado, Pennsylvania, and Florida. We are technology systems experts with vast experience in all the major platforms, with a highly integrated à la carte offering that includes digital marketing, UX, creative design, eCommerce strategy, and our own proprietary products. We are proud to work with many amazing brands around the world. Check us out at acadaca.com.

About The Team:

Our eCommerce Team works directly with clients to create strategic digital roadmaps and oversee efficient execution, with a laser-sharp focus on streamlining clients’ businesses and increasing sales. We are a scrappy, smart, collaborative team, and we’re passionate about bringing our clients’ businesses to the next level.

About The Role:

We are looking for a highly-motivated, tech-savvy professional to join our eCommerce Strategy Team. This person will be responsible for point-of-escalation questions from the team regarding Shopify liquid and solutions, managing client’s Shopify sites, providing digital strategy recommendations and roadmaps to both our clients and internal team members, planning and executing marketing strategy, and project managing Shopify-specific development updates. This position reports to the Director of Client Strategy.

Email Marketing:

• Create and maintain clients’ email marketing calendars
• Manage email marketing channels, including: executing email campaigns, creating automated email flows, managing customer lists and segmentation
• Manage internal deadlines for each campaign and communicate with creative team and other stakeholders to ensure timely completion
• Plan and execute A/B tests to improve campaign performance and brainstorm optimizations
• Expand and evolve an email strategy to both prospects and existing customers
• Research industry trends, competition, and best UX practices in order to create compelling and effective messaging
• Judge visual appearance and understanding of content hierarchy in emails, aligning with brand standards
• Deliver clear, concise and thorough communication of campaign and design goals in briefs
• Ongoing KPI reporting and analysis; deriving insights from results and sharing actionable insights with stakeholders

Shopify eCommerce Management:

• Analyze Shopify liquid theme files to problem-solve client questions, pain points, and integration challenges
• Work smartly with the development team to execute client requests in the most streamlined ways
• Install pixels …