SEO Editor

WHO ARE WE?

Launch Potato is a digital media company with a portfolio of brands and technologies. As The Discovery and Conversion Company, Launch Potato is a leading connector of advertisers to customers at all parts of the consumer journey, from awareness to consideration to purchase.

The company is headquartered in vibrant downtown Delray Beach, Florida, with a unique international team across over a dozen countries. Launch Potato's success comes from a diverse, energetic culture and high-performing, entrepreneurial team. As a result, the company is always looking for like-minded teammates and partners.

YOUR ROLE

As an Editor at All About Cookies, you’ll be responsible for crafting high-quality content that helps our readers make smarter, easier decisions about digital security and tech solutions. You'll use your passion and expertise in topics like cybersecurity, antivirus software, VPNs, and internet providers to research, assign, edit, and oversee the production of content. You'll also use your understanding of SEO best practices to ensure all our content is optimized for ranking and monetization.

The ideal candidate will work closely with freelance and in-house writers to mentor them on writing best practices while providing constructive feedback. You should have strong writing skills in the event that content needs to be substantially rewritten or replaced, and feel comfortable researching and testing a wide range of digital security products. 

You should be comfortable working with basic HTML in a CMS. Knowledge of SEO best practices, including keyword research and on-page optimization, is ideal.

Also required: an eagerness to learn and contribute to a highly collaborative team. 

SUCCESS LOOKS LIKE

• Creating assignment briefs and editing stories (at least 10 of each per week)
• Testing digital security products to mine important data that will help readers make informed decisions
• Keeping product data accurate sitewide with regular optimization updates
• Ensuring content is accurate and presented in a way that’s easy to understand while following SEO best practices
• Demonstrating strong editorial judgment and topical expertise across digital security and technology topics
• Working closely with writers to help them deliver their best work through constructive feedback and mentoring
• Ensuring all content adheres to our style, sourcing, and compliance guidelines
• Identifying trends and timely industry insights and collaborating with cross-functional teams to help shape content and PR strategies
• Responding to media requests and serving as an ambassador of All About Cookies as needed
• Growing and fostering the All About Cookies brand as …