Senior Product Marketing Manager (Identity Management)

In 2011, Marc Andreessen famously said, “Software is eating the world.” 10+ years later, software hasn’t just nibbled, it has indulged in a lavish ten-course feast at a Michelin star restaurant. From Slack to Zoom to Figma, software is embedded in every company’s DNA. And while most just get to enjoy the benefits, there is one unsung hero behind it all: 🦸‍♀️ IT 🦸‍♀️

While being flooded with never ending IT tickets, they are also making sure Guy Fieri in Sales doesn’t buy yet another tool “promising” a 103% lead conversion rate. And burying themselves in spreadsheets to prepare the SOC2 report for when Gordon Ramsey from the Big 4 comes knocking. And can’t forget about Julia Child, the newest on-call engineer, who needs access to prod DB to investigate an incident. All of these workstreams are among spreadsheets, emails, Slack messages, and Zoom calls. But those days are numbered.

✨ Let there be Lumos ✨

Lumos is building the first AppHQ for companies. In essence, we are creating the meta app, the source-of-truth for companies to manage all their apps.

Why Lumos?

• 🚀 Rocketship Growth: In less than two years, our team has grown from 20 to ~80 brilliant minds across Canada, the United States and South America. Our customer base has more than 10x’d with some pretty incredible names like SiriusXM, GitHub, and Intercom.
• 📈 Backed by Industry Leaders: Andreessen Horowitz (a16z) has backed us since the beginning. We have a team of trusted advisors including Joel De La Garza (partner at a16z and previous Chief Security Officer at Box) and Leland Maschmeyer (the design thinker behind Spotify and Microsoft)
• ⭐ Grow with us: You have the chance to be one of the first 100 people at Lumos. At Lumos, you will build your function from the ground up, get exposure to different aspects of the business developing a diverse skill set, and most importantly, you’ll have the opportunity to pave your own path.

We are rewriting the IT playbook, one that better reflects our software eaten world. 

About the Role

We are looking for a Sr. Product Marketing Manager to own the positioning, messaging, and go-to-market strategy for the Lumos Identity Management portfolio. This key role will partner closely with our product management, business operations, marketing, and sales teams to bring exciting new innovations to market, drive value to our customers, and grow our position as the platform of choice for managing identity and app sprawl.

✨ Your Responsibilities

• Messaging & Positioning: Create compelling, differentiated messaging and positioning, with a clear understanding of the target customer and the core capabilities of the offering.
• Product Launches: Engage with cross-functional teams to help design, plan and execute product launches with comprehensive go-to-market strategies and tactics to drive measurable results.
• Content Creation: Develop fresh content including collateral, thought leadership assets and solution presentations, website content, videos, blogs, by-lined articles and more to execute communication strategies and accelerate the buyer's journey.
• Sales Enablement: Work closely with sales and alliances teams to ensure the value proposition, assets, training, and support plans are all in place for a strong sales motion in line with our product and ecosystem capabilities.
• Market and Competitive Intelligence: Be the expert on target buyers, market trends, and competitive offerings across the market landscape and how this intersects with our offerings. Use this to drive differentiation and influence overall planning.
• Customer Advocacy: Develop and drive customer advocacy programs including referrals, case studies, speaking engagements, and references. Synthesize feedback to influence product strategy, acting as a bridge between product and sales teams.

💰Pay Range

$160,000 - $220,000. Note that this range is a good faith estimate of likely pay for this role; upon hire, the pay may differ due to skill and/or level of experience.

🙌 What We Value

• 5+ years of B2B SaaS product marketing experience
• Experience in the cybersecurity space
• Demonstrated ability to work cross-functionally between GTM and product teams

Your motivation and vision to rethink and transform the marketing space in our industry is also important to us, not just your CV. Additionally, we try to find out whether you would be a good fit for Lumos based on our values that define how we achieve outcomes and what characteristics we value.

*We encourage you to apply even if you think you might not be perfect fit! 🤝

Thank you for considering Lumos! 🎉

💸 Benefits and Perks:

• 💯 Remote work culture (+/-4 hours Pacific Time)
• ⛑ Medical, Vision, & Dental coverage covered by Lumos
• 🛩 Company and team bonding trips throughout the year fully covered
• by Lumos
• 💻 Optimal WFH setup to set you up for success
• 🌴 Unlimited PTO, with minimum time off to make sure you are rested and able to be at your best
• 👶🏽 Up to (4) months off for both the Birthing & Non-birthing parent
• 💰 Wellness stipend to keep you awesome and healthy
• 🏦 401k matching plan