Senior Product Marketing Manager - Cloud Security

California - Remote - Bay Area, Massachusetts - Remote , MD - Columbia - Headquarters

Who is Tenable?

Tenable® is the Exposure Management company. 44,000 organizations around the globe rely on Tenable to understand and reduce cyber risk. Our global employees support 65 percent of the Fortune 500, 45 percent of the Global 2000, and large government agencies. Come be part of our journey!

What makes Tenable such a great place to work?

Ask a member of our team and they’ll answer, “Our people!” We work together to build and innovate best-in-class cybersecurity solutions for our customers; all while creating a culture of belonging, respect, and excellence where we can be our best selves. When you’re part of our #OneTenable team, you can expect to partner with some of the most talented and passionate people in the industry, and have the support and resources you need to do work that truly matters. We deliver results that exceed expectations and we win together!

Your Role:

Tenable is seeking a talented and dynamic product marketing professional to help extend the company’s leadership in the cloud cybersecurity market. 

In this role, you will draw on your creativity and marketing expertise to bolster Tenable’s practitioner, consultant and enterprise communities. You will establish, nurture and help monetize these communities as they mature and adopt our enterprise platform over time. You will analyze customer needs, market trends, and competitor strategies to develop market insight, influence our product roadmap, and create messaging, content and go-to-market guidance. You will also contribute to PR and analyst relations, and guide and participate in demand generation and enablement programs. Collaborating with sales, marketing, sales enablement, product management, and executive management, you will play an active role in shaping Tenable’s cloud security solution, marketing campaigns, and go-to-market strategy. 

Your Opportunity:

  • Lead new product and solution launches

  • Contribute to product marketing strategy and messaging, and help maintain technical accuracy of marketing messages

  • Develop and nurture user communities via social, in-product, and direct marketing relationships

  • Design new and innovative go-to-market strategies, including e-commerce/storefront and ‘freemium’ offers

  • Develop buyer personas specific to transactional direct and channel-centric business models

  • Identify and deliver thought leadership leveraging Tenable Research insights to drive brand awareness and demand generation

  • Create compelling content for sales collateral, blog posts, website, channel offers, and related activities

  • Actively participate in analyst relations and public relations initiatives

  • Participate in webcasts, podcasts, events and other demand generation activities

  • Guide and contribute to sales and partner enablement

  • Work with customers and partners …

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