Senior Performance Ads Strategy Manager, GTM

What we’re building and why we’re building it. 

Every month, millions of people use America’s Rewards App, earning rewards for buying brands they love – and a whole lot more. Whether shopping in the grocery aisle, grabbing a bite at the drive-through or playing a favorite mobile game, Fetch empowers consumers to live rewarded throughout their day. To date, we’ve delivered more than $1 billion in rewards and earned more than 5 million five-star reviews from happy users. 

It’s not just our users who believe in Fetch: with investments from SoftBank, Univision, and Hamilton Lane, and partnerships ranging from challenger brands to Fortune 500 companies, Fetch is reshaping how brands and consumers connect in the marketplace. When you work at Fetch, you play a vital role in a platform that drives brand loyalty and creates lifelong consumers with the power of Fetch points. User and partner success are at the heart of everything we do, and we extend that same commitment to our employees.

Ranked as one of America’s Best Startup Employers by Forbes for two years in a row, Fetch fosters a people-first culture rooted in trust, accountability, and innovation. We encourage our employees to challenge ideas, think bigger, and always bring the fun to Fetch.

Fetch is an equal employment opportunity employer.

The role:

As the Senior Performance Ads Strategy Manager, GTM, you will play a pivotal in building and scaling Fetch’s core Performance Ads business. You will be expected to think analytically to diagnose trends in our core business, create activation strategies to drive growth & also execute at a rapid pace to bring the strategy to life. From building product adoption KPIs & tracking, to creating product activation strategies, commercialization levers, client segmentation, and sales enablement - you will be driving all of these critical areas!

Scope of responsibilities:

• Product Activation Strategy & Operations: Define KPIs, track & analyze product adoption trends, and create activation strategies to maximize adoption and sales.

Analyze Activation:

• Perform adhoc analyses and develop perspectives on product performance and activation, developing new recommendations 
• Cross-Functional Partnership: Partner across product, sales, and other cross-functional stakeholders to align teams on a common goal, and remove barriers to success. 
• Sales Enablement: Provide sales teams with the necessary tools, training, and support to effectively communicate the value proposition of our technology
• Consumer Insights & Market Trends: Gather data and feedback from the market to identify areas where the product can be improved or adapted to better meet customer needs. 

We know we’re both succeeding when:

• You have developed KPIs and tracking to monitor and diagnose product adoption trends
• You understand key drivers of product adoption trends, with clear and actionable plans to address any challenges
• You are proactively identifying opportunities to help empower our sales teams through improved product operations, resources, and training

The ideal candidate:

• Data-driven Decision Maker: Strong analytical skills with the ability to define KPIs, track performance, and refine strategies based on insights. Intermediary SQL skills will be a plus.
• Strategic Thinker: Proven ability to develop and execute strategies in a very ambiguous problem and opportunity. 
• Excellent Execution Skills: Comfortable managing multiple projects in a fast-paced environment, ensuring quality and timely delivery. 
• Strong Communicator: Excellent at managing stakeholders and ensuring alignment across teams to deliver impactful product launches and sustained revenue growth.
• Sales Enablement: Experience working with sales teams or in a sales support role, with strong skills in creating and presenting client-facing materials.

Skills & Minimum Qualifications Needed

• 5+ years of experience in management consulting, finance, or digital strategy / analytics
• Proficiency with analytics tools and the ability to work with data teams.
• SQL proficiency to support data extraction and analysis 
• Strong written and verbal communication skills, with the ability to create compelling narratives and reports for sales and client discussions.
• Entrepreneurial spirit and a self-starter with great attention to detail 

Bonus points if you have experience with…

• Familiarity with digital media and retail media networks, understanding both internal and external partner dynamics.

Compensation: 

• At Fetch, we offer competitive compensation packages to the exceptional folks we hire. The base salary range for this position is $114,557-$130,095. We also offer all employees equity in Fetch, so that everyone can benefit from Fetch’s growth.

At Fetch, we'll give you the tools to feel healthy, happy and secure through:

• Equity: We also offer employees equity in Fetch, so that everyone can benefit from Fetch’s growth.
• 401k Match: Dollar-for-dollar match up to 4%.
• Benefits for humans and pets: We offer comprehensive medical, dental and vision plans for everyone including your pets.
• Continuing Education: Fetch provides ten thousand per year in education reimbursement.
• Employee Resource Groups: Take part in employee-led groups that are centered around fostering a diverse and inclusive workplace through events, dialogue and advocacy. The ERGs participate in our Inclusion Council with members of executive leadership.
• Paid Time Off: On top of our flexible PTO, Fetch observes 9 paid holidays, including Juneteenth and Indigenous People’s Day, as well as our year-end week-long break. 
• Robust Leave Policies: 20 weeks of paid parental leave for primary caregivers, 14 weeks for secondary caregivers, and a flexible return to work schedule. 
• Calvin Care Cash: Employees who are welcoming new family members will also receive a one time $2,000 incentive to assist employees with covering the cost of childcare, clothing, diapers and much more!
• Flexible Work Environment: Collaborate with your team in one of our stunning offices in Madison, Birmingham, or Chicago. Or you can work fully remotely from anywhere in the US. We’ll ensure you are equally equipped with the hardware and software you need to get your job done in the comfort of your home.

Fetch is an equal opportunity employer that embraces diversity, inclusion, and respect for all individuals. We do not discriminate on the basis of race, color, religion, gender, gender identity or expression, sexual orientation, age, national origin, marital status, veteran status, disability, or any other characteristic protected by applicable law. Our commitment to inclusivity ensures that everyone is treated with dignity and has the opportunity to succeed based on their talent, skills, and potential.