Senior Marketing Specialist
United States - Remote
If you think your skills, experience and aspirations make you a good match for this position, we encourage you to apply. This position may be filled anywhere in the United States. Preference may be given to candidates that can work in one of the CannonDesign locations.
Blue Cottage of CannonDesign is an industry-leading consulting firm. Our team works with organizational leaders to define their ideal future and plan processes, organizational strategies, equipment and facilities to create this future, and our projects are anchored by any of the following services: strategic transformation, design thinking, experience strategy, space and functional programming, operational planning, organization design, change management, and transition and activation planning.
As part of the application process, candidates are required to submit 2-3 work samples demonstrating proficiency with Adobe InDesign and other layout software such as PowerPoint, as well as provide 1-2 writing samples (i.e. project descriptions, employee bios, proposal cover letters, etc.). Please redact proprietary/confidential information as needed.
Note: We understand that the process of developing these items is very collaborative, we are looking to see samples that you held the primary role in creating. Candidates that progress to the interview stage will be expected to present details on work samples.
ABOUT THE ROLE As a Senior Marketing Specialist, you’ll be part of our Marketing team, which sits within the Brand, Marketing and Business Development (BMBD) team. In this unique role, you will have a keen focus on Blue Cottage of CannonDesign, our flourishing consulting arm of the firm, as well as have opportunity to be involved in a variety of pursuits and activities nationwide that cross market sectors and typologies. You will work with a hub of marketing peers led by a Regional Marketing Team Leader. You’ll work in partnership with our Markets, Offices and Services, who rely on marketing support to advance their message and win pursuits. You’ll collaborate across the BMBD community—with fellow Marketing team members, Graphics, Communications, Knowledge Management, Client Engagement, Market Strategy and Business Development—to deliver marketing excellence across proposals, presentations, collateral, local brand-building efforts and more. HERE'S WHAT YOU'LL DOPROPOSAL MARKETING
- Lead the development of proposal materials including coordination and production of deliverables across all stages of the process.
- Drive large, strategic, and complex pursuit process from proposal coordination through interview. May lead visual theme and strategic messaging. Able to develop creative ideas for proposals and interview content.
- Collaborate with Marketing teammates, other BMBD team members and Client Leaders to develop pursuit strategies—starting with client engagement, leading to proposal then interview—to secure the win.
- Create and update resumes, portfolio pages, presentations and related marketing materials using our design templates as inspiration and working within our brand standards.
- Participate in the development of collateral that supports our markets, offices, and services.
- Provide marketing research for overall market/office strategy, as well as for individual clients and pursuits.
BRAND MARKETING
- Lead local/regional marketing activities, such as sponsorships, award submissions, events and photography, that align with our PR/Communications objectives and increase our brand visibility.
FIRM KNOWLEDGE & SUBJECT MATTER EXPERTISE
- Develop strong, in-depth knowledge of the firm’s portfolio, personnel and offerings.
- Develop subject matter expertise (across markets, typologies, services, technology or other) that adds value to our marketing initiatives and pursuit activities.
MANAGEMENT & OPERATIONS
- Work with Regional Marketing Team Leader to support training and ongoing development of Marketing Specialists.
- Provide peer review and oversight for accuracy and quality of content.
- Self-review all work for accuracy and quality of content.
- Maintain and update Salesforce for clients and pursuits.
- Properly and accurately maintain a proposal filing system.
- Internalizes marketing best practices.
OTHER
- May participate in external marketing activities.
- May perform other duties as required.
- Bachelor's degree in business, marketing, communications or a related field required
- A minimum of 7 years of related work experience required.
- Related experience working in a marketing or communications role for a professional services firm required.
- Related experience working in the Architecture, Engineering, and/or Construction industry preferred.
- Must be proactive, self-driven, organized, detail-oriented and have an enthusiasm for innovation.
- Strong time and project management skills are essential, along with the ability to work in a deadline-driven environment.
- Must have the ability to drive large, complex pursuits end-to-end.
- Solid skills in strategic thinking, writing and design—with the potential and/or interest to further develop/excel in at least one of these areas.
- Strong proficiency with InDesign, Word, Excel and PowerPoint.
- Familiarity with Deltek CRM Vision, Salesforce and Miro is a plus.
- We are relentless in our pursuit of client adoration (not simply satisfaction). Consistent delivery of the best service is what we are about.
- We are committed to ensuring our practice is equitable for all employees, representative of the communities around us – and focused on the future of design. We advocate for equity, diversity, and inclusion efforts through the leadership of our DEI Council, Employee Resource Groups and other community advocacy initiatives.
- We’re about communication and transparency here. If you want to talk to someone about an idea you have, or a challenge that needs addressing, we’re ready for you.
Job Profile
Preference for candidates near CannonDesign locations
Benefits/PerksEmployee perk programs Flexible Spending Flexible spending account options Flex-time summer hours Medical, Dental and Vision coverage Paid Time Off Remote work Remote work options Vision coverage Voluntary insurances
Tasks- Business development
- Collaborate on marketing strategies
- Conduct market research
- Lead proposal development
- Manage local marketing activities
- Training
Adobe InDesign Architecture Brand Visibility Business Development Change Management Client Engagement Collaboration Communication Coordination CRM Deltek Design Thinking Engineering Excel Functional programming Graphics Innovation Leadership Living-centered design Marketing Marketing Research Market Research Market strategy Operational planning PowerPoint Project Management Proposal Development Research Salesforce Strategic Messaging
EducationArchitecture Bachelor's Bachelor's degree Bachelor's degree in Business Business Communications Engineering Marketing Related Field
TimezonesAmerica/Anchorage America/Chicago America/Denver America/Los_Angeles America/New_York Pacific/Honolulu UTC-10 UTC-5 UTC-6 UTC-7 UTC-8 UTC-9