Senior Marketing Manager I, Paid Social
United States - Remote
We're transforming the grocery industry
At Instacart, we invite the world to share love through food because we believe everyone should have access to the food they love and more time to enjoy it together. Where others see a simple need for grocery delivery, we see exciting complexity and endless opportunity to serve the varied needs of our community. We work to deliver an essential service that customers rely on to get their groceries and household goods, while also offering safe and flexible earnings opportunities to Instacart Personal Shoppers.
Instacart has become a lifeline for millions of people, and weâre building the team to help push our shopping cart forward. If youâre ready to do the best work of your life, come join our table.
Instacart is a Flex First team
Thereâs no one-size fits all approach to how we do our best work. Our employees have the flexibility to choose where they do their best workâwhether itâs from home, an office, or your favorite coffee shopâwhile staying connected and building community through regular in-person events. Learn more about our flexible approach to where we work.
Overview
About the Role
Our Paid Marketing team is looking for a highly analytical marketer who moves fast and delivers quantifiable results to join our Performance Marketing Team. As a Sr. Marketing Manager, Paid Social, you will be the owner of our Paid Social program leading our approach on Meta, Snapchat, TikTok, and Pinterest. You will build and define our short-term and long-term strategies for our Paid Social channels while being responsible for managing the day-to-day execution and optimization for each channel. You will be the primary POC in partnering with the Platforms and our internal measurement and analytics teams for Paid Social programs. You will be responsible for planning and executing performance (and integrated) campaigns with the primary objective of acquiring new Instacart customers. You will be responsible for working with, and reporting to, senior leadership on a weekly basis on the status and performance of key paid marketing and growth programs. This is an incredible opportunity to make a significant contribution to the Marketing team at Instacart and to have a large impact on overarching company goals.
About the Team
Performance Marketing accelerates top line business growth by driving highly qualified traffic to Instacart properties via Paid, Owned and Organic channels, as efficiently as âŚ
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Benefits/PerksAnnual refresh grants Benefits offerings Earnings opportunities In-person events Market-competitive compensation Market-competitive compensation and benefits New hire equity grant Regular in-person events Remote work policy
Tasks- Collaborate with internal teams
- Optimization
- Optimize campaign performance
- Optimize campaigns
Analytical Analytics APIs Attribution Brand Strategy Campaign Management Creative development Data Science Experimentation Ideation Implementation Leadership Marketing Marketing Analytics Martech Measurement Meta Optimization Paid Social Pinterest Product Reporting Snapchat SQL Strategy Teams TikTok
Education TimezonesAmerica/Anchorage America/Chicago America/Denver America/Los_Angeles America/New_York Pacific/Honolulu UTC-10 UTC-5 UTC-6 UTC-7 UTC-8 UTC-9